Google July 2021 Core Update “Effectively Complete” On July 12th
Google announced a bit after 1pm ET on July 12th that the July 2021 core update is “effectively complete.” That means, in Google lingo, that it is done rolling out 12-days after it first started rolling out on July 1, 2021.
An Search Industry Tribute To Dan Bell
On 1st July 2021 we learned of the passing of Dan Bell, following a serious accident some weeks prior. Many of us in the SEO and wider digital marketing industry were lucky to know Dan and to count him as a friend. Whilst Dan and I were introduced due …
Microsoft Bing Sharable Direct Answer
Did you know that Microsoft Bing lets you share some of the direct answers (or as Google calls it, featured snippets) on social or other means? Well, it is not for most direct answers but for maybe Microsoft based answers it does. It also has this ne…
Are SEO Timelines For Ranking & Indexing Issues In Google Search Possible
The question is, can SEOs give their clients timelines for when they can expect improvements on their SEO or ranking issues in Google Search? The answer is, it depends on the issue and how specific the timeline is.
Google Wants To Find A Primary Language Per Page
Google’s John Mueller said that Google Search tries “to find the primary language per page.” So when you mix languages, that might cause issues with Google doing that. He added on Twitter “but what you put on different pages is totally up to you.”
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Google Local Ranking Changes With The Google Core Update
I found it interesting that the local tracking tool, BrightLocal’s Local RankFlux, showed big ranking fluctuations in the local results at around the same time we saw the ranking spikes for the July core update.
Google July 2021 Core Update Spiked Again Around July 9th
On Friday, July 9th, it looks like the Google July 2021 core update spiked again. Glenn Gabe asked Danny Sullivan of Google if the update was done and Danny said on Friday “not quite done.” I suspect we saw the end wave of this update around July 9th…
Google: Positive Effects Of Page Experience Update After You Get Out Of Poor Area Of CWV
Google’s John Mueller said that “you’ll start to see positive effects once you get out of the “poor” area in core web vitals.” This means that you may see a positive impact around the Google page experience update once your pages are out of the red ar…
Google Treats 308 Redirects As 301 Redirects
A few years ago we reported that Google may treat a 308 redirects as a 301 redirect. Then shortly later we said you can’t rely on that because it was not documented. Three years later it was added to the official Google documents that Google treats 3…
Google: Really, Link Exchanges Are Against Our Guidelines
I found a question and answer dialog between an SEO and John Mueller of Google on last Friday’s hangout interesting. The answer to the question for most of you is obvious, exchanging a link for a link is against Google’s guidelines but it seems some m…
Google My Business Messages Notes When Message Is From Google Posts
Last year Google added the ability for users to send a message to a business through a Google Posts. Well, now according to Ben Fisher, Google is showing in the Google My Business messages area when a message is received via a Google Post.
Vlog #128: Richard Nazarewicz From AltaVista Servers To SEO Manager At The Wall Street Journal
Richard Nazarewicz is the Technical SEO Manager at the Wall Street Journal and I was actually suppose to visit him over a year ago, before COVID hit, at the WSJ offices but then COVID happened…
Google Changed How It Handles Soft 404s Detection – Mobile vs Desktop
John Mueller said in this morning’s video that Google has changed how it handles soft 404 detection saying it looks at desktop vs mobile differently but in Search Console only reports what it shows in mobile and not on desktop. So if Google sees your m…
Search News Buzz Video Recap: Google Customer Support Scams, How Google Ranks, Machine Learning Spam & Bing Multimedia Ads
We had a bit of a breather this week with the July 4th weekend and a bit of a slower news week. I did post a recap of the past month of Google SEO and webmaster topics, it was a big month…
Google Shopping Now Only Requires One Form Of Contact Information
Google said that starting in August 2021 it will change its insufficient contact information policy in the Google Merchant Center guidelines from having two forms of contact information, to only one form of contact information on your site.
Some SEOs Disavow The Disavow Tool
Google has a disavow tool, a tool that reluctantly launched in 2012 that lets you tell Google which links you don’t want them to count that are pointing to your site. It turns out, there are a number of SEOs that end up disavowing their disavow tool -…
Google: HTTPS Ranking Boost Even With Other Poor Page Experience Signals
Darcy Burk asked John Mueller of Google if you still get the HTTPS ranking boost if you have HTTPS, but all your other page experience signals are poor. So your core web vitals are horrid but your URLs are over HTTPS, do you lose out on the HTTPS rank…
Google Tests Again Removing Full URLs and Breadcrumbs From Snippets
Google is once again testing just showing the domain name of the search result snippet and not the full URL or breadcrumb of that snippet. I saw several people notice this test this week notice this both on the mobile and desktop search results. Googl…
Google Search Tests Related Queries In Sticky Footer On Mobile
Google is testing on the mobile Chrome browser a sticky footer that contains the G logo on the left, followed by related search queries to refine your query. I personally cannot replicate this myself but Andrew Nechiporuk spotted this and shared this …
Google: Sometimes There Is No SEO Solution To Your Ranking Problems
Google’s John Mueller told one publisher that “it’s possible that there’s just no SEO solution” to your Google ranking issues. He said sometimes it is not a technical or link building issue, sometimes it has to do with your content and your product and…