Category: Search Engine Roundtable

Google’s John Mueller said sometimes syndicating or republishing content makes sense but it never makes sense if you want to rank for the queries that those pieces of content aim to rank for. He said on Twitter “if your goal is that only your site rank…

Google’s John Mueller said recently on Twitter that when it comes to images, images being unique does not mean the image is higher quality. John said “IMO with images in particular, uniqueness isn’t equivalent to higher quality.”

John Mueller from Google posted a reminder or PSA on Twitter this morning saying “having a dedicated page for some seasonal sales events is a good idea for ecommerce sites.” This is advice from July, just a few months ago, that John is repeating today…

Google’s John Mueller said again that you cannot fix your overall website quality by making some technical changes. John said on Twitter “Website quality is not something you can fix with technical changes.”

Google’s John Mueller had to say that links that have UTM parameters, or tracking parameter, added on to the end of the URL, does not make them unnatural links. I often wonder where these myths come from, but he had to explain that those links aren’t b…

Google Ads has a boatload of policies, like you’d imagine, and some of those policies are around content exclusions like sensitive content, mature content and so on. These labels that are set in Google Ads do not influence the organic Google Search re…

Google’s John Mueller said technically you can use the knowledge graph ID URL for the URL in your SameAs property but it is not recommended. It is not recommended because that ID might change, so you probably want to use URLs that are less likely to ch…

Google’s John Mueller said in Friday’s video that he reviewed a bunch of recipe related queries and notices a nice number of sites using rich results markup incorrectly. He said it might lead Google to automating the removal of those rich results for t…

The other day, I posted on Twitter a video from the inaugural Google News Initiative Community News Summit of Danny Sullivan doing a Q&A sessions from publishers. There are a number of videos from this summit but I suspect Danny’s Q&A was the most interesting.

With news that the Google page experience update is pretty much done rolling out, with the one piece left being the Google News apps, Google News sent out emails to publishers with this great subject line “simplifying content management in Google News….

Google’s John Mueller was once again asked about how much content should you put on your category pages, be it e-commerce categories pages or other category pages. In short, John said a “little bit of content I think is always useful” but don’t overdo …