Google’s John Mueller On When, Where & How To Use Hreflang
Google’s John Mueller often posts detailed and thoughtful responses on Reddit related to SEO and also general gadget tinkering. In one of his latest SEO posts, he posted a very detailed and throughout post on when, where and how to go about using href…
Here Is What Google Considers Quality Issues: Things Users Consider Problematic
Google’s John Mueller explained what he would consider being a search quality issue, causing ranking issues specific to Google considering the site not “quality.” John said “to me, quality issues are things that users would consider to be problematic.”
Is The Percentage Of Pages Not Indexed A Bad Google SEO Sign?
A lot of SEOs focus on the pages Google has indexed versus the pages Google has not indexed on your website. So if there is a larger percentage of not indexed pages, they get concerned.
Google Tests Top Stories Thumbnail Placement Locations
Google is testing placing the thumbnail image on the top stories carousel in Google Search at the top and also at the bottom. I believe normally you would see the image in the top spot, but Google is testing it also at the bottom.
Google: Don’t Make Cookie Consent Banners Annoying
Google said when it comes to your cookie consent banners, make sure not to make those banners annoying. John Mueller of Google was asked, “does cookie consent banner disturb user experience?” John implied it only does when the banner is annoying.
Google Tests Highlighting Text In People Also Ask As Well…
Last week we saw Google testing highlighting text in the featured snippets. Now I am seeing reports of Google testing highlighting text in the people also ask.
Google Unleashes Fifth Product Reviews Update Before Core Update Is Done
Google, at about 4 am ET today, September 20, 2022, has unleashed the fifth product reviews update. This was released prior to the September 2022 core update being completed, which was not excepted and Google’s Danny Sullivan said likely would not happ…
Google Search Can Filter Out Obvious Hack Spam But…
What if your site gets hacked and there is a ton of spammy content placed on it? Do you have to worry about negative consequences on your Google rankings and overall SEO efforts? John Mueller of Google said Google can filter out the most obvious hacks …
New Google Site Verifier User Agent
Google has added a new Google crawler, a new user agent, to the Google spider list. Its name is Google Site Verifier User Agent. This user agent ignores robots.txt rules, by the way, and I assume it is used for verifying sites with Search Console and o…
Bing Tests New Video Length Filter In Web Search
Microsoft Bing has been doing a lot of user experience features around search refinements and filters dynamically within various search feature boxes. Here is one more showing a filter option for the length of a video next to the video box.
Jewish High Holy Days Approaching: Google Shares Tips On How To Temporarily Close Your Site
Next week the High Holy Days begin for the Jewish people and some of us will be offline (I will be offline) and some more righteous folks actually disable functionally, like checkout processes, on their sites on the holidays and even on Shabbat (Saturd…
Vlog #189: Christine Zirnheld, aka Shep On Google Ads Performance Max Campaigns
In part one, we learned more about Christine Zirnheld, aka Shep, the Digital Marketing Manager at Cypress North and a co-host on Marketing O’Clock. We also spoke about her being a PPC hypocrite specific with broad match and its powers, in some cases…
Confusion: Google Search Console’s HTTPS Is Invalid And Might Prevent Indexing
Last week, Google rolled out a new Search Console report for HTTPS, and with that came a lot of confusion around a specific error. The error was “HTTPS is invalid and might prevent it from being indexed.” This shows in the URL inspection tool, which wa…
Google Tries Hard To Not Overlap Different Search Ranking Algorithm Updates
A lot of folks were thinking that Google in order to bolster the helpful content update rolled out a core update right after the helpful content update was done. As we covered before, that is not the case. It was just that Google had a core update rea…
Google Ads Self-Upgrade Tool Now Rolling Out For Local Campaigns To Performance Max
Google announced on Friday that it has begun rolling out the self-upgrade tool for Local campaigns to Performance Max. We knew this was coming, as we reported last August and now the tool has begun to roll out to help you along with the upgrade process.
Google Tests Two People Also Ask Results In One Question
Google is testing showing two people also ask featured snippets in a single question expansion. This acts similar to the multifaceted featured snippets and the new featured snippet design we saw earlier but now within the people also ask box.
Google September Core Update Slower To Roll Out In Some Countries?
Some folks in the SEO community have been asking if the last core update, the September 2022 core update, has been slower to roll out in some specific countries than in other countries. John Mueller of Google replied with his “it depends” response.
Search News Buzz Video Recap: Google September Core Update, Helpful Content Update Done & Possible Local Search Ranking Update
What a week, we had the launch of the September 2022 core update that started off strong and fast. Google confirmed the helpful content update is done rolling out but I bet most of you didn’t notice anything. Google even possibly had a local search ran…
John Mueller Of Google On 404ing or Using Rel Canonical On URL Parameters
There is an interesting response from John Mueller of Google on what to do with URLs that may appear duplicated because of URL parameters, like UTMs, at the end of the URLs. John said definitely don’t 404 those URLs, which I think no one would argue wi…
Google Hotel Knowledge Panels Gain Health & Safety And Sustainability
Google is now testing or rolling out the Health & Safety and Sustainability information for hotels right in the knowledge panel. Previously, in 2020 it was added to the hotel landing pages in the Google hotel search results but now it can show directly in Google Search.