Google Updated The Googlebot’s IP Addresses In JSON File
Google has updated the JSON files with the list of IP addresses Googlebot. I believe Google added one new IP6 and one new IP4 IP address to the list. That is, if I am looking at the file correctly.
Dentists Now Can Use Google Local Service Ads
Matt Casady spotted that Google added a new vertical to Local Service Ads. Google now allows dental practices and dentists to buy ads on Google Local Service Ads.
Search News Buzz Video Recap: Google Still Rolling Out Updates, Start & End Dates Are Confusing, Bing To Add ChatGPT, SEO Is Bad & More
Welcome to the first video recap of 2023, where I start with the January 2023 Google webmaster report. I then explain how the Google helpful content and link spam updates are still rolling out and, more so, still causing volatility…
Google Crawl Stats Report Doesn’t Show Location Of Googlebot Crawl
As you know, Google can now crawl from locations outside of the United States. We know this is rare, it is used in specific situations. But if you want to know if Google is crawling your site from outside of the US, then you need to check your log fi…
Google: Core Web Vitals Not A Google Discover Requirement
Do you need outstanding core web vital scores to be included in Google Discover? The answer is no, at least John Mueller of Google said “we don’t have that connection documented anywhere.”
Microsoft Bing Tests Zoomable Sitelinks
Microsoft Bing is at it again, this time testing a sitelink interface that zooms in and expands as you hover your mouse cursor over the link. It is pretty cool to see this zoomable sitelink interface.
Report: Google Business Profiles Offering Fewer Postcard Verifications
There are reports in the Local Search Forum that in the past few weeks or so, Google has been offering fewer verification methods via postcards than other verification methods, compared to the past.
Google’s John Mueller On Using AI & ChatGPT For Title Tag Ideas
Google’s John Mueller said on Mastodon that using AI or ChatGPT blindly for title tag generation is not a great idea. But he did add that if you are running out of ideas and need some inspiration, you can leverage the tools for some ideas.
Google Search Research Paper Says SEO Practices Tends To Be Very Low Quality
A Google research paper named Generative Models are Unsupervised Predictors of Page Quality paints a negative connotation of SEO practices. It has a section named “attempts at search engine optimization (SEO)” which says, “documents that attempt to pe…
Google Crawl Budget Help Document Adds If-Modified-Since Section
Google has added a new section to the crawl budget management help document. The new section is for the If-Modified-Since request header.
Google Search Console Survey – Hint On What May Come?
Google seems to be sending out surveys about Google Search Console and potential future development and features around that tool. The survey takes several minutes to complete.
Report: Microsoft Bing To Add OpenAI’s ChatGPT Feature
The Information reported the other day that Microsoft plans to add OpenAI’s ChatGPT chatbot feature within the next few months. Bing Search already has a chatbot but ChatGPT is way more advanced, and since Microsoft already invested $1 billion in the …
Google Ads Remove Redundant Keywords Recommendation Now Applies Across Match Types
Google has sent out email notifications to some Google Ads advertisers about changes happening to the remove redundant keywords recommendations. In short, Google is expanding this recommendation to work across match types.
Google Search Ranking Algorithm Update Signals On January 3rd & 4th
As the Google December 2022 helpful content update and link spam update continue to roll out, I am now seeing more signs of volatility and chatter within the SEO industry in the past 24 hours. It seems like there is another algorithm update, or maybe a…
Google Drops 110 Character Limit From Article Headline Structured Data
Google has updated the article structured data help documentation by removing the 110-character limit from the headline properties. It now says, “Consider using a concise title, as long titles may be truncated on some devices.”
Google URL Inspection Tool Referring Page Can Show Nofollow Links But It’s Rare Say John Mueller
Google’s John Mueller said it is possible that Google Search Console’s URL inspection tool can show a nofollowed link as the referring page but he also said it is rare. It does make you question if Google holds by the nofollow as a very strict hint or…
Start & End Dates For Google Algorithm Updates Aren’t Always Exact
If you’ve been following my coverage here on confirmed Google search algorithm updates over the years, you would see that the dates Google gives to the start of an update and, more often, the completion of an update are not always so exact.
Google Search “Popular Next Steps” Option
Google is testing or has launched a new search refinement or expansion feature named “popular next steps.” If Google thinks
Ongoing Report: Google Search Console Not Tracking All Local Pack Clicks
For the past few months or so, I’ve been tracking reports that suggest that Google Search Console is not properly tracking clicks and impressions from the local pack. This first came up in September and after numerous requests from SEOs, I have not se…
Google Search Full Coverage Label On Desktop
Google since 2019 had this “full coverage” label for news stories that showed up in mobile search results. I am not sure if this ever was presented in the desktop results, and that is what we have for you today.