Why Did Google’s Pigeon Poop All Over Big Local Brands?
Many large, multi-location brands found that their traffic dropped after Google released its Pigeon algorithm. Columnist Andrew Shotland discusses why.
The post Why Did Google’s Pigeon Poop All Over Big Local Brands? appeared first on Search Engine Land.
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Optmyzr’s New Enhanced Scripts Tool Takes The Programming Out Of AdWords Scripts
AdWords scripts can be incredibly powerful for automating account management and reporting. The kicker for non-developers and even those mildly familiar with Javascript, is that setting up and managing AdWords scripts is often confounding. Even for pro…
Who’s Really Winning The Search War?
Ask any search marketer what Google’s market share is, and they’ll likely say around 66%. That’s the stat comScore has long supplied. Contributor Eli Schwartz asks whether it’s really accurate, and conducts research to prove it.
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Beat Google’s Mobile Experience Algo (And Help Mobile Searchers) With These Two Tools
Columnist Bryson Meunier notes that Google will soon consider mobile user experience as a ranking factor. Use these tools to prepare your site!
The post Beat Google’s Mobile Experience Algo (And Help Mobile Searchers) With These Two Tools appeared first on Search Engine Land.
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When Is a 5 Star Review Not A 5 Star Review?
The answer is when Google My Business is aggregating and averaging out your reviews. In Google My Business math these nine different 5 star reviews average out to a measly 4.9. For a company that has ~2,000 Ph.Ds in it’s employee, has written one of the most sophisticated computer applications in human history and is […]
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Keep Your AdWords Scripts Maintainable With These 3 Tips
If you’ve been using AdWords scripts for any substantial period of time, your account may feel like this messy bookshelf. There are unfinished scripts everywhere. Some scripts were added by the guy who left the company a few months ago, others by your intern who was curious and started…
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Clicks On Google Search Ads Show Elsa Is Tops, While Mr. Blobby Ranks Among Least Popular Halloween Costumes
Just as Google saw when looking at overall search data, AdGooroo discovered by looking at ad clicks on Google: Frozen’s Elsa is this year’s golden child of Halloween in the U.S. Of the $2.9 million advertisers spent on 1,128 Halloween costume keywords, paid search research firm AdGooroo…
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Google Testing Carousel Expansion?
Google has been testing replacements for their local carousel and local pack design for a while now. So I was a little surprised when I saw this screenshot. What’s so interesting about this is that a carousel for moving company results would represent an expansion of the carousel user interface, as opposed to all the tests […]
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Google Penguin 3.0 Is A Slow Worldwide Rollout – Weeks Not Days
A new post from www.davidnaylor.co.uk. BAZINGA!
The post Google Penguin 3.0 Is A Slow Worldwide Rollout – Weeks Not Days appeared first on UK SEO Blog by Dave Naylor – SEO Tools, Tips & News.
New Google Mobile-Local Results?
Cori Shirk just shared a new Google mobile-local universal one box: This appears to be a test bucket as after several minutes of trying I am unable to trigger a similar looking result. For a quick comparison this is what the current mobile one boxes lo…
Google Testing New Ad Formats For Movies, Music In Anti-Piracy Effort
Today, Google published a report on how the company fights piracy. As part of this, Google provided updates on new ad formats its using to point users to “legitimate sources of music and movie downloads”. The newest format, which we have just seen in the wild, shows a list of ads in a…
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Agencies Take Note: Google Third-Party Policy Changes Coming Nov. 2014
Last month, Google rolled out an updated policy center for all advertisers. Starting in November, agencies and other third-party firms and individuals that manage Google advertising for customers will need to conform to new third-party policies. The tw…
Google’s 17 Percent Growth In Click Volume Is Lowest Since 2010
In Google’s Q3 earnings report, released yesterday, another round of big revenue gains weren’t enough to meet analysts’ expectations. Google’s revenue grew 20 percent over the previous year in Q3, but that’s the lowest annual growth rate the company has posted since Q2…
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RKG Q3: Paid Search Ad Spend Surged 26 Percent Y/Y
Q3 brought more paid search growth among RKG’s clients according to the firm’s third quarter digital marketing report. Paid search ad spend on Google increased 27 percent and Bing increase ad spend rose 24 percent, for an overall growth rate of 26 percent year-over-year. No surprise,…
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Bing & Google Offering New Search Tools For 2014 Election Season
With the November 4th elections looming ever so near, both Bing and Google have launched search tools to help voters stay informed. From news and analysis, to predictions and voter registration information, each site is doing their part to help voters …
Hold Your Horses: The Knowledge Vault Is Just A Research Project For Now
You may have heard buzz about Google’s “Knowledge Vault.” Contributor Eric Enge explains what it is and the real-world implications you should be considering.
The post Hold Your Horses: The Knowledge Vault Is Just A Research Project For Now appeared…
Google Upgrades Conversational Search On Its Mobile Apps
Conversational search on Google’s mobile apps got an upgrade today, as the company announced a few new voice commands that are specific to travel planning. Basically, the app is smarter about knowing where you are (at a hotel, for example), letting you complete actions by voice (i.e., making…
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Pigeon Rolled Back? Law Firm Study Says Yes
Local search marketers have been concerned about the impact of Google’s Pigeon update on small businesses — has the search giant taken notice?
The post Pigeon Rolled Back? Law Firm Study Says Yes appeared first on Search Engine Land.
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RIP Google PageRank – Toolbar Data Not To Update Again
A new post from www.davidnaylor.co.uk. BAZINGA!
The post RIP Google PageRank – Toolbar Data Not To Update Again appeared first on UK SEO Blog by Dave Naylor – SEO Tools, Tips & News.
Google Penguin Update Could Happen Next Week
A new post from www.davidnaylor.co.uk. BAZINGA!
The post Google Penguin Update Could Happen Next Week appeared first on UK SEO Blog by Dave Naylor – SEO Tools, Tips & News.