Google Adds Glassware Page For Glass Apps But Missing A Search Box
Google has quietly added a new section to the MyGlass site for Glassware. This section will be the location Google Glass users will be able to discover and manage the apps (i.e. Glassware) they can add to their Google Glass. As you know, Google opened …
Google Logo Dressed Up As A Halloween Witch Today
To celebrate the spookiest of all holidays today, Google has replaced its logo with an interactive image of a Halloween witch browsing her book of spells. By clicking the play button on the logo, the book transforms into a caldron and users are prompte…
SearchCap: The Day In Search, October 30, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google Webmaster Tools Adds “Security Issues” Section Google has announced the addition of a new section within Webmaster Tools named “Security…
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Google Webmaster Tools Adds “Security Issues” Section
Google has announced the addition of a new section within Webmaster Tools named “Security Issues.” This new section is aimed at better communicating to website owners security issues, such as site hacks, malware, and so on and then giving a more detailed and concise method of fixing the…
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Microsoft Pilots “Hero Ads” For Branded Search Queries On Windows 8.1 Smart Search
Today, Microsoft unveiled a new ad unit for branded search called Hero Ads. The new units are appearing on select exact match brand queries in Smart Search on Windows 8.1. Consider these ads as the front window or as David Ku, Microsoft VP of engineering referred to them, “a brand’s…
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Long-Time SEO Jill Whalen Moves On, Praises Google For Rewarding Content More
Jill Whalen, one of the first major personalities in the SEO industry, who has been practicing SEO for nearly 20 years, has announced she is moving on from SEO. The reason why, may shock some of you. One of the reasons is that she feels that she no longer needs to be the voice “reason…
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Bing Ads Express Available To Agencies, Resellers
As of this week, agencies and resellers can begin offering access to the Bing Ads Express beta to their clients. Launched in early October, Bing Ads Express is an automated platform for small businesses to have a basic presence on Bing Ads. Ads are tied to Bing Places for Business listings, and…
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New AdWords Ad Ranking Formula: What Does It Mean?
AdRank in AdWords is a key AdWords marketing concept that plays a huge role in determining how prominently your ads are displayed in a SERP and also your cost-per-click. So, when Google quietly announces huge changes on how AdRank is being calculated, …
How To Achieve ROI From Your B2B Content Strategy In 60 Days
B2B firms are natural candidates for inbound marketing and content strategy campaigns. Many entrepreneurs believe that effective inbound marketing efforts require tens of thousands of dollars, hundreds of hours, and at least a year to get traction in t…
Google’s Knowledge Graph Ready For Halloween With Fun Easter Eggs
Mashable spotted some clever easter eggs from Google for the upcoming Halloween holiday. Google is utilizing the knowledge graph to provide fun answers to searches for [Ghost], [Witch], [Skeleton], [Grim Reaper]. For example, if you look at the knowled…
Google Fixes Gay Slur In St. Louis Cardinals’ Knowledge Graph Box
A gay slur from the Wikipedia page about the St. Louis Cardinals baseball team made its way into Google’s Knowledge Graph box for a short time this week. The slur has been making news with stories appearing in a number of press outlets. The Cardinals’ Wikipedia page has been home to a…
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Microsoft Provides More Clarity On Bing Ads Microsoft Account Sign-In
Last week, users began seeing prompts to set up Microsoft account log-ins for their Bing Ads accounts. Some users expressed consternation about the changes and log-in errors they were experiencing when trying to postpone the new process. Today, to miti…
Yelp Q3 2013 Revenue Up 68% At $61.2 Million For The Quarter
Yelp released its Q3 2013 earnings report today, posting a 68 percent growth in revenue from the third quarter of 2012, with net revenue at $61.2 million for the quarter ending on September 30, 2013. Cumulative reviews on Yelp have increased 42 percent…
SearchCap: The Day In Search, October 29, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Did Hummingbird Just Kill Your Local SEO? Let’s cut to the chase: no, it didn’t (see Betteridge’s Law of Headlines). But Search Engine Land…
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SPONSOR MESSAGE: Webcast – Customer Experience Setbacks That Squeeze Profits
Digital Marketing Depot Webcast: October 31st 1:00EDT/10:PDT – Solving customer experience conversion setbacks is vital to increasing your profits. Learn how to uncover website usability flaws, create effective resolutions, and re-engage your customers. Speakers include: Elisabeth Osmeloski,…
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Did Hummingbird Just Kill Your Local SEO Strategy?
Let’s cut to the chase: no, it didn’t (see Betteridge’s Law of Headlines). But Search Engine Land tells me the Hummingbird stuff really drives the page views these days, so you only have yourself to blame. :) That said, Google’s Hummingbird algorithm, along with all of the…
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Using Analytics To Enhance Your Link Building Strategy
Like everyone else, I’m not psyched that Google took away my organic keyword data. It’s pretty uncool and, as a marketer, it makes my life a bit harder. However, analytics is much more than keywords; and, there’s a lot of great information in there that can help drive better…
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SearchCap: The Day In Search, October 28, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Dear Google Rivals: Do These New Proposals Solve Your Antitrust Concerns? Love, The EU Three years into its investi…
Dear Google Rivals: Do These New Proposals Solve Your Antitrust Concerns? Love, The EU
Three years into its investigation of Google over antitrust issues relating to search, the European Union took another step closer toward a likely resolution, asking Google rivals and other third-parties to review a settlement proposal. Notably, the general public wasn’t invited to…
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Google’s Matt Cutts: More Pages Does Not Equal Higher Rankings
In a new video released today by Google’s head of search spam, Matt Cutts, we learn that the more pages a web site has, does not necessarily mean you will have better rankings. Matt Cutts said, “I wouldn’t assume that just because you have a large number of indexed pages that you…
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