The Blink HTML Google Easter Egg
There is a new Google Easter Egg now available in the Google search results. All you need to do is search for [blink html] to activate it. When you search for [blink html] you will see the words “blink” and “html” blink in and out of the search results page on Google. Here…
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Everything’s Not Awesome: Google News Hacked With Pitch To Watch “The Lego Movie” For Free
It’s definitely not what you expect to make the top of a Google News section, a crappy article promising that you can watch The Lego Movie online for free, not when the film is still in theaters. But that’s what Google is delivering up. The screenshot above shows the situation, which…
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SearchCap: The Day In Search, February 21, 2014
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Says (Some) Missing Features Will Be Added To New Google Maps Google took its new Maps site out of beta this…
Google Says (Some) Missing Features Will Be Added To New Google Maps
Google took its new Maps site out of beta this week, but many users noticed that some of their favorite features from Classic Maps were missing. Not to worry, Google says. It’s aware of that and plans to bring at least some of those missing over to the new Maps site in the near future….
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Bing’s Satori Adds Timeline Data For About 500k Famous People
Satori, Bing’s knowledge index, is expanding with the addition of timeline-style facts about important individuals. The new “Timeline” section is now showing up in the right-side search results for famous people such as Abraham Lincoln and Isaac Asimov (shown above), along with…
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AdWords Top Movers Report Update: Now With Conversion Stats, Device-Level Segmentation
The Top Movers report debuted in AdWords last June to help advertisers quickly see performance changes in their accounts. It was helpful, but somewhat rudimentary with reporting on just clicks and cost changes. Today, Google announced that conversion d…
Search In Pics: Steve Jobs Pre Google+, Nest Fire Truck & Google Fiber Bunny
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Android Status Booty Light Dance: Source: Google+ Google Stuffed Fiber…
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How To Rebrand Without Losing Your Hard-Earned Rankings
As an SEO, I’ve worked with many clients during rebranding initiatives to ensure that their sites retain rankings — and, over the past few months, my own firm has been undergoing a brand transition. Thus, I thought I’d use my column this month to share some advice on how to handle…
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Google Places Quality Guidelines Updated
Google quietly announced within the Google Help forums that they have made a clarification update to their Place quality guidelines to help business owners know what they can name their business within Google Local and what they can not. In short, Goog…
Bing: Poor Grammar & Typos May Result In Lower Search Rankings
Duane Forrester from Bing wrote a blog post on the Bing Webmaster Blog suggesting that Bing’s search ranking algorithms do in fact consider poor grammar, typos and poor language to be part of their ranking factors. Duane said, “just as you’re judging others’ writing, so the engines…
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SearchCap: The Day In Search, February 20, 2014
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yandex Reports Revenue Up 37% In Q4, Ad Network Revenue Nearly Doubles Russian search giant Yandex reported a stron…
Yandex Reports Revenue Up 37% In Q4, Ad Network Revenue Nearly Doubles
Russian search giant Yandex reported a strong Q4 2013 today, with overall revenue up 37 percent from Q4 2012 and continued growth in text-based advertising. Take away revenue from its payment platform, Yandex.Money, and the Y-o-Y revenue growth would b…
Yahoo Gives $10 Million To Help Develop Next-Gen Siri And Better “Contextual Search”
Several years ago Yahoo CEO Marissa Mayer, as a then Google employee, spoke about the perfect search engine that could anticipate your needs and which wouldn’t require any keywords to deliver results. We’re rapidly moving toward searchless content discovery with Siri, Google Now,…
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Expect Labs Offers Free API: Google Now In A Box
Expect Labs, which is behind the MindMeld consumer application, has announced a new developer API. The new API brings the company’s ”anticipatory computing” platform to third parties in the cloud. Use of the API is free. Expect Labs is trying to get it “out there” and…
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How To Use AdWords Scripts Efficiently In Agencies And Enterprise SEM
I’m a big fan of all the things you can automate using AdWords Scripts — from calculating account-level Quality Score, to creating ads from a spreadsheet, to optimizing keywords using data from the Search Terms report. When using scripts to manage a single account, it’s well worth…
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Bing Webmaster Guidelines Updated To Include Demotions For Keyword Stuffing
Bing has quietly updated their Webmaster Guidelines to include a stern warning to webmasters who think they can use keyword stuffing techniques to manipulate their rankings and get away with it. The warning says Bing may demote the site or delist the s…
Live @ SMX West: Making Sense Of The Local Landscape
If the changes going on in local search are giving you a headache, you’re not alone. Google Places is still transitioning to Google+ Local, and there are several types of local listings being created in the process. Google Maps and Apple Maps are both vying for consumer attention on mobile devices….
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SearchCap: The Day In Search, February 19, 2014
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: New Google Maps Comes Out Of Preview Today Roughly last May at Google’s “I/O” developer conference, the company introduced an updated version of its desktop Maps…
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New Google Maps Comes Out Of Preview Today
Roughly last May at Google’s “I/O” developer conference the company introduced an updated version of its desktop Maps experience. Since that time it has been in “preview,” allowing users to go back and forth between the “classic” and new versions. Today…
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Google’s Matt Cutts: Backlink Relevancy Is A Big Win In Terms Of Search Quality
In today’s video from Matt Cutts, Google’s head of search spam reaffirms the significance of backlinks. The video is in response to the following question: Does the big G have a version of the search engine that totally excludes any backlink relevancy? I’m wondering what search…
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