SMX Advanced Lowest Super Early Bird Rates Expire Friday – Register Now!
Join the most accomplished search marketers in the world, June 11-12 in Seattle. SMX Advanced features two days of expert-only sessions, keynotes and the highest-level networking anywhere. Six in-depth workshops offered on June 10. SMX Advanced has sol…
Google Granted Patent For Panda Algorithm
Google’s Panda update has been one of the most talked about algorithmic updates by SEOs and webmasters since it launched in February 2011. Today is the day the patent document describing Panda was granted. It was written by Navneet Panda, which is why it was named Panda, and Vladimir…
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BrandVerity Offers Feedback From Google, Bing On Paid Search Trademark Complaints
Brands aiming to protect themselves from trademark infringement in paid search are often met with white noise after they submit complaints to the search engines. They typically aren’t told if any action was taken — and even more frustrating, if no action was taken, why. To help solve…
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Apple Broadening App-Store Search With Related Keywords
Mobile app discovery continues to be a challenge for most developers. Quixey (across platforms) and Google (on Android) are trying to address that challenge by indexing deep links within apps. For its part, Apple appears to be trying to broaden App Sto…
Unicorn Accounts Don’t Use DKI & 9 Other PPC Lessons From SMX West
Freshly back from the excitement of SMX West in beautiful San Jose and full to the brim with insightful PPC notes (if Evernote can technically get full to the brim), I’ve set about compiling a list of my top PPC-related takeaways from the event. The following are the ten that most caught my…
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Content & SEO Alignment: 3 Steps To Create The Perfect Win-Win
According to new research, brands invest $40.2 billion in content every year. As online content marketing budgets rise, it is essential that modern day marketers align their content and SEO efforts to maximize ROI. Have you ever been in a situation whe…
Google Misattributing Content From Major News Publishers
A reader has sent us examples of Google misattributing content from dozens of large online news publications, with hundreds thousands of examples of Google indexing URLs and pages, but that content being pulled from a different source. For example, if …
SearchCap: The Day In Search, March 24, 2014
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Slaps Greek Sites With Penalties It appears that Google has taken action on spammers, potentially link spamm…
Want To Speak @ SMX Advanced? Here’s How
The agenda is live, and we’re now accepting submissions to speak at Search Marketing Expo – SMX Advanced 2014. To increase the odds of being selected, be sure to have read the agenda. Understand what the sessions are about. Ensure that your pitch is on target to the show’s audience and the session….
Please visit Search Engine Land for the full article.
Quora Kicks Off Verified Profiles With Spotlight On President Barack Obama
Quora announced new Verified Profiles today, now adding a checkmark to profile pictures of public figures and writers deemed worthy by the site. According to Quora, it doesn’t accept verification requests, but instead will determine who gets a verified profile based on whether a…
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Google Now Comes To Chrome For Desktops & Laptops
Google’s amazing predictive search tool, Google Now, is finally being made available to people on desktop and laptop computers using the regular release of its Chrome browser. Until now, it had only been available through mobile devices or to those using beta versions of Chrome. Google shared…
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Google’s Matt Cutts: Determining If Your Site Ranking Is Result Of A Penalty Is “Tricky”
Today’s video from Google’s head of webspam Matt Cutts tackles the question, “How can you tell if your site is suffering from an algorithmic penalty, or you are simply being outgunned by better content?” According to Cutts: It’s kind of tricky because we have a large…
Please visit Search Engine Land for the full article.
New Google Search App Feature Creates Radio Station Based On Recently Played Music
Last week, Google took to its Google+ page to announce a music-related Search app feature for Android users. Saying “Play some music” after tapping the Google search mic or saying “Ok Google” will prompt the app to create an “I’m feeling lucky” radio…
Please visit Search Engine Land for the full article.
SMX Advanced Agenda Now Available – Super Early Bird Rates Expire Friday
The Search Marketing Expo – SMX Advanced agenda is now posted! Check it out and then register before our lowest rates expire this Friday. Fluent in search marketing? SMX Advanced is for you. This year’s agenda is packed with expert-level tips to drive traffic, increase conversions and boost…
Please visit Search Engine Land for the full article.
The Local Search Event Horizon: Adopt Events Markup For Your Business
This month, Google Maps just announced a new events feature appearing on Android phones which has already been appearing in desktop local search results — for some types of business, events information is now being displayed in addition to the other local profile elements. The focus on events…
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Nearly A Year Later, Google’s Penalty Notices Remain Confusing
Nearly a year after Google’s Matt Cutts told us penalty notifications will get clearer it seems as if the notifications, in many cases, have gotten harder to understand. I spend a lot of time following penalties issued by Google through examples given to me via email, penalties publicizes on…
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Dorothy Irene Height Google Logo Marks Civil Rights Leader’s 102nd Birthday
Today’s Google logo marks the 102nd birthday of civil rights leader and women’s rights activist Dorothy Irene Height. While working at the Harlem YMCA, Height became a force of the civil rights movement after meeting National Council of Negro Women (NCNW) president Mary McLeod Bethune…
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Google Slaps Greece Sites With Penalties
It appears that Google has taken action on spammers, potentially link spammers, in Greece recently. Matt Cutts, Google’s head of search spam, responded on Twitter to a webmaster noticing that many websites in Greece received penalties. Matt responded saying “ah, you noticed the action…
Please visit Search Engine Land for the full article.
Agnes Martin Google Logo Celebrates Abstract Painter’s 102nd Birthday
Today’s Google logo marks what would have been the 102nd birthday of abstract painter Agnes Martin, adding another female to the list of women Google has honored on its homepage this year. Born in Canada, Martin spent much of her career first in New York City, and then New Mexico. She is best…
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