Want News About New York In Yahoo News? Too Bad.
If you try to search Yahoo News for [new york], you will be out of luck. Yahoo News is returning an error that reads “we did not find results for: new york.” Here is a screen shot: Other states do work, such as Florida or California, but not New York. Why? We are not sure, […]
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Google’s Matt Cutts April Fools Video: No We Won’t Stop Changing; While Shirt Constantly Changes
If you didn’t have enough April Fools day fun today, here is one more for you. In today’s video from Matt Cutts, Matt answered a real question from Dave in the UK, who asked, “When will Google stop updating its search results?” The answer was never! And to prove his point,…
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More Google April Fools: Everything From Emoji Translators To Free Nexus Phones
Yesterday, our editor in chief Matt McGee found a number of April Fools jokes already in play, including a Google Maps Pokemon challenge and Google+ David Hasselhoff photobombs. Today’s first batch of April Fools pranks include a few from Google, as well as jokes directed at the search giant….
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Adopt A Contingency Search Marketing Plan Before You Get Dinged
What if you were penalized or deindexed in Google? What if you accidentally blocked everything in your robots.txt file? What if you didn’t know you had done something wrong, and you were hit with an algorithmic update that crushed you? For every one of you who sees it coming, there are a ton…
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Getting More From Your RLSA Campaigns
Remarketing Lists for Search Ads (RLSAs) has been, in my opinion, the highest impact feature released by Google over the last year! However, many people out there are still not putting them to use, and those who are using them could probably be getting…
Bing Snapshot Adds 150 Million New Entities & Relationships To Search Engine
Dr. Richard Qian from the Bing Index and KnowledgeTeam announced that they’ve added an “additional 150 million entities” to power Bing’s Snapshot results. This is part of Microsoft Bing’s efforts to improve and grow their knowledge engine they named Satori. Most…
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SearchCap: The Day In Search, March 31, 2014
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Marin Launches Context Connect, Says Retailer Impressions Surged During Polar Vortex As the brutal Polar Vortex wea…
Marin Launches Context Connect, Says Retailer Impressions Surged During Polar Vortex
As the brutal Polar Vortex weather system bore down on much of the U.S. this winter, consumers apparently hunkered down and passed the time by doing more online shopping. According to Marin Software, paid search impressions surged for retailers January…
Paid Search Spend Rises 8 Percent In Q1, Mobile Shows Signs Of Maturing [Report]
In the first quarter this year, U.S. search advertising spend rose 8 percent when compared both quarter-over-quarter (QoQ) and year-over-year (YoY) according to IgnitionOne’s latest report which looks at the campaigns run through its digital marketing platform. In Q1 2014, paid search clicks…
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Google’s April Fools’ Day Jokes For 2014: Google Maps Pokémon Challenge, Magic Hand & More
Is it just me, or does it seem like Google starts celebrating April Fools’ Day earlier and earlier every year? No company on the web takes April 1st more seriously than Google, as we’ve been covering for years now: Google’s April Fools’ Day 2013 Joke-A-Thon: YouTube…
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Google’s Matt Cutts On How They Evaluate New Search Algorithms
Google’s Matt Cutts, the head of search spam, posted a video today answering how Google goes about evaluating which new search algorithms they use and which they throw away or adapt. The question was posed by James Foster of Sydney, Australia who asked: What are some of the metrics that…
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US Court Says Baidu Has Free Speech Right To Censor Search
Late last week Chinese search engine Baidu succeeded in gaining dismissal of a lawsuit by pro-democracy activists based in New York (Zhang et al. v. Baidu.com, Inc). Plaintiffs had sued in the US and argued that Baidu improperly blocked them from seeing content on the search engine. Specifically,…
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A (Pretend) Open Letter From Google To Local Directory Sites
To: Local Directories From: Google Re: Local Search Rankings Hey guys… You may have noticed that over the past year, a lot of the organic traffic to your sites has been… well, we guess the right word is “tanking.” As you know, it is our […]
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Google Webmaster Tools Index Status Showing Data For HTTPS Protocol
Google has announced they’ve added “more precise” data for the Index Status reports in Google Webmaster Tools. Specifically, Google is now reporting each indexed URLs for each protocol, specifically both for HTTP and HTTPS, as well as for verified subdirectories. Google said this…
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Climbing The Ladder To Guest Posting On Tier 1 Sites
Content marketing is all the rage these days and, if you are pursuing guest posts as part of your link-building strategy, it is critical to target the highest authority sites possible. You want to find the sites where your presence builds your visibili…
Microsoft Bing Testing Showing “Alternative” Search Engines In Search Results
We’ve seen how Google may display competitive search engines in their search results, based on an EU antitrust settlement. But how will it look for Bing if they did the same thing? Aaron Wall at SEO Book posted a screen shot of what he saw Bing testing around displaying…
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Survey: Search Engines Dominate Mobile Product Research
Last week, Local Corporation released survey results from its latest round of consumer mobile shopping research. The company is promoting a new version of its local-mobile shopping app Havvit. The survey was conducted in March and carried out by the Ch…
SearchCap: The Day In Search, March 28, 2014
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: IE8 Users Don’t Get Forwarded To Google Secure Search At the moment, users of IE8, still the most popular version of the Internet Explorer browser…
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Google Referrer Data Is Getting Passed On Searches From IE8
IE8, still the most popular version of the Internet Explorer browser worldwide, is now passing referrer data from Google searches. The move to drop SSL is recent, and isn’t carried over to other versions of Internet Explorer. The full set of referrer data is passing through. Here’s a…
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Still Newsjacking For Links? Forget That, Make The News Instead!
We all know that Google frowns upon trying — in any way, shape or form — to get links (they’re serious, guys). Yet, links still play a very large role in determining SERP rankings. If you can’t ask for or chase down high-quality, authoritative links, what’s a marketer…
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