The Indirect SEO Benefits Of Guest Posting
If you follow the world of search engine optimization (SEO) at all, you know about Matt Cutts’ January 20, 2014 post, The Decay and Fall of Guest Blogging for SEO. For many people, this was a shock; but frankly, it was inevitable. Then, on March 19th, Google Penalized MyBlogGuest. This…
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Google Webmaster Tools Adds Fetch & Render By Device Type
Google has announced they have added a new feature to the Fetch as Googlebot tool in Google Webmaster Tools. Now, you can see how Googlebot renders the page. Instead of using the Fetch as Googlebot to just see an output of code and HTML, Google will sh…
The Google Local Carousel Is Still Spinning Out Of Control
Almost a year ago, Google threw everyone for a loop with the rollout of the Google Local Carousel. The SEO community scrambled to try to figure out how it worked, and theories started flying about how it would change search behavior. It was immediately evident that a location’s Carousel photo…
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Rachel Louise Carson Remembered With Google Logo On The Environmentalist’s 107th Birthday
Google is commemorating Rachel Louise Carson on its homepage today with an illustration to mark the environmentalist’s 107th birthday. The Google logo shows Carson in the wild, observing the creatures and environment she dedicated her life to preserving. Born on this date in 1907 in…
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SMX Advanced in Two Weeks – Search Engine Land Summit, Workshops and Networking Passes Still Available
Conference tickets are sold out, but you can still get valuable content, make connections at four networking events, and visit over 40 leading solution providers including Bing, DoubleClick, Google and Yahoo! June 10: Expand Your Horizons or Dive Deep;…
Is Google’s European Antitrust Settlement In Jeopardy?
Widespread dissatisfaction among public and political figures with the existing antitrust settlement between Google and the European Commission appears to be putting the existing settlement in danger. According to the Wall Street Journal (WSJ), the run up to this week’s European Parliament…
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Lawyers Sue SEO firm For Violating Google Guidelines
A law firm in Michigan, Seikaly & Stewart, is suing its former SEO provider — but not for a lack of ranking success. Rather the firm is getting sued for allegedly using “spammy” techniques violating Google’s guidelines. That comes via Eric Goldman. The…
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Bing Maps Makes It Easier To See Map Features & Distinguish Park Trails From Streets
Last Friday, Bing Maps announced new stylistic updates, designed to make its maps easier to read. Among the new style features, Bing has added more color gradient, adjusting the brightness of a land area depending on the zoom level. From the announceme…
10 Takeaways From #LSA14 On The Future Of Local Advertising
Where is the local advertising space headed? How will local marketers succeed in an increasingly fast-changing and competitive marketplace? At the Local Search Association‘s 2014 annual conference (#LSA14) last month in Huntington Beach, California, hundreds of local advertising leaders…
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Google’s Logo Moves Some Pixels Around
Google made a slight change to their logo recently, as a Reddit user posted. The “g” in the latter part of the word was moved left one pixel and the “l” in the Google logo was moved down a pixel. Ron Amadeo made an animated GIF, the one used above, so you can notice the…
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Microsoft Offers Skype Promotion For Making Bing Your Default Search Engine
WinBeta reports that Microsoft is offering a promotion to Brazilian searchers to make Bing their default search engine and in exchange, they will get $2 of Skype credit to be applied to your Skype account. When you go to Bing Brazil (clicking this will…
Google Hits eBay With Manual Penalty In Search Results
What really happened to eBay dropping in Google’s search results this week? A source familiar with the situation tells Search Engine Land that Google hit eBay with a manual penalty this week. A manual penalty is when a human being at Google reviews a site and decides that it deserves some type of…
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SearchCap: Ripoff Report Returns In Yahoo, Google Shopping Campaigns, Bing Webmaster Roadshow
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Webmaster Roadshow 2014 Takes Search Experts On 4-City Tour This Summer Bing announced today it will be hostin…
Bing Webmaster Roadshow 2014 Takes Search Experts On 4-City Tour This Summer
Bing announced today it will be hosting the Bing Webmaster Roadshow 2014 starting next month, with stops in four cities including Chicago, Atlanta, Boston and Houston. In partnership with Inc. Magazine, the events will include panel discussions with Message Medium’s Maisha Walker, Bruce Clay…
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Google Webmaster Tools To Add JavaScript Debugging Tool
Google has announced on the Google Webmaster Central blog that in the “coming days” they will be releasing a new tool to help debug your site’s JavaScript issues. Specifically, Google is going to show you if they have issues crawling and indexing your site because of JavaScript…
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How SkyBox Satellite Imagery Might Aid Google’s Offline Conversion Tracking
There’s a report this morning that Google is close to buying satellite imaging company SkyBox. The purchase price is put at roughly $1 billion. The deal has yet to be confirmed. The article conjectures that Google wants the company for two potential reasons: More imagery for consumer maps…
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Study Finds Sweeping KPI Improvements With Switch To Google Shopping Campaigns
The August deadline for converting your Google product listing campaigns (PLA) to the new Shopping Campaigns structure — before Google does it for you — is just a few months away. A new study from CPC Strategy suggests it’s worth making the switch sooner rather than later. CPC…
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The New Emphasis On Link Building: What’s Behind It And How To React
There seems to be a fresh interest in link building. Why now? What do the search engines have to say? How should agencies and companies approach link building? Why The New Interest In Link Building? Why are search engine optimizers and agencies more in…
Search In Pics: Grayson Perry At Google, Red Bing Street View Car & I Danced At Google Shirt
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Red Bing Street View Car: Source: Google+ Google Dublin’s New…
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Ripoff Report Is Back In Yahoo Australia’s Search Results, But Not Completely
After what we think was about a week of being de-indexed, the controversial Ripoff Report website is showing up again in search results on Yahoo’s Australian website. But a company spokesperson tells us that some URLs are still blocked. Late Wednesday night (May 21), we noticed that a…
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