China Engaged In Total Censorship Campaign Against Google

The cat and mouse game between China, Google and the internet continues. Today and tomorrow are the 25th anniversary of the Tiananmen Square massacre. Fearing another anti-government uprising, every year at this time China cracks down on its citizens’ ability to access information about the…

Please visit Search Engine Land for the full article.

Discover Who’s Eating Your SEO Lunch… And How To Beat Them

The combination of web analytics and a thoughtful SEO strategy is a winner. Here’s one of my favourite strategies to ensure you’re beating your competition at SEO linkbuilding.

Please visit Search Engine Land for the full article.

7 Things I Wish Execs Knew About Link Building

Whether it’s your CMO, your client or your client’s boss, we’ve all worked with someone who just doesn’t quite get search. And that’s OK. We can’t expect everyone to understand the intricacies behind what goes into that No. 1 ranking. SEO is easy in theory, but…

Please visit Search Engine Land for the full article.

Bing Celebrates Its 5th Birthday With A Walk Down Memory Lane & Extra Search Reward Credits

To celebrate its 5th birthday today, Bing has posted a retrospective of the last five years and is offering Bing Reward credit perks for any users who search on the site between now and June 9. Going all the way back to 2009, Microsoft’s search engine outlined its initial goals of leveraging…

Please visit Search Engine Land for the full article.

Check Out the New MarTech Sessions and Speakers from Adobe, HubSpot, IBM & Marketo – Lowest Rate Expires Friday

Keeping pace with emerging marketing technologies, determining the best fit, and getting the most from your investment are daunting challenges. At MarTech: The Marketing Tech Conference, industry leaders will help you understand marketing technology an…

At Five Years Old, Bing Has Come Far Yet Has More To Grow

Microsoft’s Bing search engine has turned five this week. There are good reasons for some birthday celebrations at Microsoft. The company has created a solid competitor to Google, grown its market share and created a search platform for other Microsoft products. But when it comes to…

Please visit Search Engine Land for the full article.

Google AdWords Weekend Conversion Reporting Issue Now Fixed

Anyone else have @Adwords conversion tracking fail over the weekend? #ppcchat — Jason Manion (@JasonManion) June 2, 2014 Many AdWords users logged in to their accounts on Monday to find conversion and revenue stats were nearly non-existent starting Friday, May 30. Google has said the problem has…

Please visit Search Engine Land for the full article.

Google’s Matt Cutts On Assessing Quality Of A Page Without Links

In the latest video by Google’s Matt Cutts, he talks about how Google may determine the quality of a page of content without there being many links. By Matt’s expression, he seemed to give off the feeling that without links, it is really hard for Google to determine the quality of the…

Please visit Search Engine Land for the full article.

Mac “Spotlight” Search Drops Google For Bing; Becomes More Siri-Like In OS X “Yosemite”

It looks like Bing has gained another win with Apple, becoming integrated into a new version of Spotlight in Apple’s forthcoming Mac OS X “Yosemite” operating system. Spotlight will also tap into a wide-range of search resources similar to how Siri works on iOS. During…

Please visit Search Engine Land for the full article.

How To Run Single-Device Only Enhanced Campaigns. It Can Be Done!

When I speak about Enhanced Campaigns, I invariably get an audience question like this: “How can I create single-device campaigns? I know it’s possible somehow, tell me how!” I recently figured out the answer. Why The Need For Single-Device Campaigns? I am not usually a proponent…

Please visit Search Engine Land for the full article.

Google Comparison Ads Under Fire In UK

The UK financial services industry regulator Financial Conduct Authority is taking a closer look at Google Comparison Ads. UK price comparison sites have complained that Google is unfairly competing with them by placing its own “product” at the top of search results. Comparison Ads,…

Please visit Search Engine Land for the full article.

SearchCap: Google Right To Be Forgotten Form, Yahoo Search Bar & App Indexing Languages

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How Google’s New “Right To Be Forgotten” Form Works: An Explainer Google has taken a big step forward in complying with the European…

Please visit Search Engine Land for the full article.

Search In Pics: Google Patio Remodel, Yahoo Robot Cake & Google Doodle Finalists

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Google’s Remodeled Patio Area Time Lapse Pictures: Source: Google+ G…

Please visit Search Engine Land for the full article.

Despite Google’s Efforts, Counterfeiters Are Commonplace On AdWords

Should a company that includes the phrase “don’t be evil” in their code of conduct be expected to block counterfeiters from buying ads on their search engine result pages? Is it “evil” to sell AdWords to websites that are filled with copyright infringing photos? These…

Please visit Search Engine Land for the full article.