SearchCap: Bing Opens EU ‘Forgotten’ Form, Marin Supports Google Shopping Campaigns & More
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Marin Software Adds Support For Google Shopping Campaigns Marin Software has added support for Google Shopping Camp…
SPONSOR MESSAGE:Content Marketing & Link Building Together
Join us Tuesday, August 5th at 1:00EDT (10:00PDT) to hear Jon Ball, Page One Power’s co-founder and CEO, discuss content marketing and it’s impact on link building. Attendees will learn why links are still relevant and how link building and content marketing work together. You’ll also learn how to…
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Marin Software Adds Support For Google Shopping Campaigns
Marin Software has added support for Google Shopping Campaigns, which will become the only way to manage Product Listing Ads (PLAs) in AdWords beginning in late August. The dynamic campaigns tool in the Marin platform automates Shopping Campaign creati…
Mobile PPC Tips & Tricks – What Works & Doesn’t
As we all know, the mobile environment is becoming more important, and mobile PPC is a topic companies are starting to pay more attention to. At this point, there’s still a lot of low-hanging fruit out there. In this article, I’ll share some mobile stats to begin with, and then provide some…
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The World’s Quickest (Authentic) SEO & Marketing Audit In 12+1 Steps
I am, according to those who know me, a very structured person. In order to function, I have to live by spreadsheets, task lists and processes. Without them, I’m lost. It’s just life. Isn’t everyone like that? But despite my obsession with structure and process, I don’t like…
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Bing Adds School Ratings To Search Results
Microsoft Bing has announced they’ve added a new feature to the school snapshot boxes on the right hand panel – the school’s rating. They’ve added school ratings, rankings and academic indicators directly in Bing Snapshot. Microsoft says this works for searching for schools…
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Microsoft Bing Provides Their Right To Be Forgotten Form
Over six weeks after Google launched their form for Europeans who want to make their Right To Be Forgotten request, Microsoft Bing has launched theirs over here. The form does differ from Google’s but both Google and Bing, as well as other search engines, have the obligation to follow the…
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SearchCap: Google Robots.txt Tester, Bing Ads Bid Suggestions & AdWords Express App
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Blogger Fined By French Court, Negative Restaurant Review Too Prominent In Google A French court has ordered a blog…
Blogger Fined By French Court Because Negative Restaurant Review Was Too Prominent In Google
A French court has ordered a blogger to pay a substantial fine and change the title of a restaurant review because the review was too prominent in search results and harmed business at the restaurant. The review/post has since been removed but can be v…
Google’s New Calendar Feature Lets You Schedule Events Directly From The Search Page
It appears Google had added another new calendar feature via its knowledge graph box. By searching “schedule appointment” or “add event” while logged into your Google account, Google will deliver a dynamic knowledge graph box that lets you automatically add an event to your…
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New Google Translation Tools: Edit Text, Change Language & Hear Translation Directly Within Search
Google has added new translation features, making it easy to edit translation search terms, change languages or hear the translations directly within search. Going off a tip from @WilliamHarvey, when searching the word “translate,” Google now delivers a quick search option for entering…
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Three SEO Personas – Are You One Of Them?
Organic search used to just be for the technophiles, the Excel-lovers, the self-proclaimed geeks, etc. Now, SEO is all grown up and has welcomed all types of people, each of whom have a hand in the channel’s success. Let’s go over three primary personas involved in organic search today,…
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Google Webmaster Tools Updates Robots.txt Testing Tool
Google announced they have updated their robots.txt testing tool in Webmaster Tools. The update brings you a few more features including: (1) Highlights which line in your robots.txt file is blocking a specific page. (2) Make test changes to the robots…
Moz Link Building Study: SEOs Spending Less On Link Building?
Moz has published their second annual link building results for 2014, surveying over 300 SEOs on questions around link building. The big question is how are SEOs and agencies changing their link building efforts and spend over this and next year. You’d think with all the penalties, both…
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Google Finally Adds Bitcoin Conversion Search
Following in the footsteps of both Yandex and Bing, Google has finally added Bitcoin currency conversion to their knowledge graph/one box results. If you search for a conversion for Bitcoin, you will get the answer: TechCrunch reports Google has partne…
Right To Be Forgotten: Do Users Even Care?
In the last few weeks, two monumental events related to Internet privacy caused the biggest uproar in discussions about personal privacy since Edward Snowden’s revelations about the NSA. In May, the European Court of Justice ruled that Google must respect the “right to be…
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Bing Ads Puts Estimated Keyword Bid Suggestions In Columns, Adds Keyword Delivery Status Alerts
Bing Ads launched a couple of relatively small but helpful features today. Both bring keyword status and bid insights into closer parity with Google AdWords. To get a better understanding of where keyword bids stand in relation to the competition, Bing…
SearchCap: Google Flash Mobile Warnings, Bing Webmaster Communication & Cortana Gets Academic
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Admits They Need To Do Better With Webmaster Communication In a blog post today on the Bing Webmaster Blog, Bing’s Igor Rondel, Principal Development…
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Bing Admits They Need To Do Better With Webmaster Communication
In a blog post today on the Bing Webmaster Blog, Bing’s Igor Rondel, Principal Development Manager of the Index Quality team, said you can expect Bing to do more proactive communication on the Bing Webmaster Blog in the future. Igor said Bing needs “to do a better job of proactively…
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RKG Q2 Report: US Search Ad Spend Up 23 Percent YoY, Both Google And Bing Ad Spend Rise
After slowing down after the holiday season, US paid search performance metrics are up both year-over-year and quarter-over-quarter in Q2 2014 according to RKG’s quarterly report. Ad spend rose 23 percent year-over-year among RKG’s retail-heavy client base. Both Google and Bing saw…
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