Google Knowledge Graph Now With “In The News” Box
Google has launched a new knowledge graph panel on the right side named “In the news.” If you search for [jill duggar], you will see the new box come up on the right hand side. If you click on the link that reads “Headlines & Global News,” you would think Google would…
Please visit Search Engine Land for the full article.
SearchCap: Bing Keyword Spamming, Google AdWords Mobile Ad Extensions & iPhone 6 Search Features
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Analytics Begins To Roll Out New Benchmark Reports Google Analytics announced today its new benchmark report…
Google Analytics Begins To Roll Out New Benchmark Reports
Google Analytics announced today its new benchmark reports will be rolling out over the next few weeks, allowing users to compare their results to industry standard acquisition and engagement metrics. According to the announcement, users can select rep…
Google To Start Bumping Ad Copy For Extensions In Mobile Search Ads
When Google added ad extensions and formats to the Ad Rank formula last fall, the company essentially put a neon sign flashing “Ad Extensions Increase Click Through Rates” in that store window you walk by every day. Now, in another sign of the rise of ad extensions, Google has announced…
Please visit Search Engine Land for the full article.
Newest AdWords Editor Supports App Install Ad Campaigns
The latest AdWords Editor is now available for download. Version 10.6 supports Google’s mobile app install ad campaigns announced earlier this year. Advertisers can create app install ads and manage campaigns in Editor, but will need to create any new app install campaigns in the AdWords. A…
Please visit Search Engine Land for the full article.
Bing Released A URL Keyword Stuffing Spam Filtering That Impacted Three-Percent Of Queries
Igor Rondel, the Principal Development Manager of the Bing Index Quality, posted on the Bing Search Blog news that they released a spam filter a “few months” ago that impacted about 3% of all search queries. The spam filter was aimed at URL keyword stuffing. Igor Rondel it targeted…
Please visit Search Engine Land for the full article.
Search Preview In Apple’s iOS 8 Coming To The iPhone In One Week
Apple announced the new iPhone 6 and 6 Plus and announced iOS 8, the new mobile operating system for Apple devices, will be available September 17th, a week from today. Here is a preview of some of the new search features within iOS 8 including Bing re…
Tackling AdWords’ New Default Close Variants Matching Behavior
Contributor Benjamin Vigneron explores the new default behavior and finds an efficient negative keyword strategy is more important than ever.
The post Tackling AdWords’ New Default Close Variants Matching Behavior appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
SMX Social Rates Increase Saturday; Register Now & Save $300!
Attend SMX Social Media Marketing for two days of top-shelf tactics, invaluable networking opportunities and insightful keynotes. Super early bird rates expire this Friday. Register now to secure your spot and save! The SMX Social agenda has the tactic…
SearchCap: Google EU Antitrust, Google Algorithms & Third-Party PLAs
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Brings PLAs To Third-Party Sites Like Walmart.com Today, Google announced it is extending its popular produc…
Google Brings PLAs To Third-Party Sites Like Walmart.com
Today, Google announced it is extending its popular product listing ads (PLAs) to retail and e-commerce sites across the Google Search Network. The ads are served via a new Google product called AdSense for Shopping, which offers retail and ecommerce s…
The 2 Types Of Rich Media Your SEO Plan Can’t Ignore
No one would embark upon an SEO plan without optimizing their text for SEO. In this multimedia age, you can’t ignore images and video either.
The post The 2 Types Of Rich Media Your SEO Plan Can’t Ignore appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
The Confusion Over Google’s Algorithm Updates & Refreshes
I personally spend a lot of time within the SEO space investigating claims of Google algorithm updates, it is a fascinating topic because there are so many variables involved and a lot of secrecy on Google’s end around their search algorithms. Often, Google will not confirm updates or…
Please visit Search Engine Land for the full article.
Leo Tolstoy Google Logo Brings To Life The Author’s Classic Novels
Today’s Google logo is a an homage to Leo Tolstoy to mark the Russian author’s 186th birthday. The animated logo brings to life scenes from Tolstoy’s classic novels War and Peace, Anna Karenina and The Death of Ivan Ilyich, along with stills of Tolstoy at his writing desk and…
Please visit Search Engine Land for the full article.
Google’s Current EU-Antitrust Settlement Appears Dead
Without immediate, new concessions from Google it appears that the company will not be able to finalize an antitrust settlement with the European Commission before antitrust chief Joaquin Almunía leaves office in November. It’s almost certain that a stronger Google critic will succeed him…
Please visit Search Engine Land for the full article.
SearchCap: SEO Industry Survey, New AdWords Policy & Report On SEO Ranking Factors
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Industry Survey: 37% Of SEOs Saw Less Than $30,000 In Revenue Turnover Since Last Year According to an industry sur…
Why (& How) Your Non-Search Marketing Colleagues Should Attend SMX East
Hey Search Engine Land readers — you get search. You know how important it is. That’s why you’re here. That’s why many of you also come out to our SMX conferences that we organize, to keep up with search. But we also know you deal with folks who don’t live, breathe or…
Please visit Search Engine Land for the full article.
SearchMetrics Released SEO Ranking Factors For 2014: Content Now Really King?
SearchMetrics announced their 2014 SEO ranking factors study is now ready for download. Every year, SearchMetrics releases the study but this is the largest study they’ve done, with almost 100 pages and by adding dozens of new factors like time of site, bounce rate, fresh links and others….
Please visit Search Engine Land for the full article.
Bing Ads Preview And Ad Diagnostics Tool: Now For Product And Mobile Ads
The Ad Preview and Diagnostics Tool in Bing Ads now allows advertisers to preview how their ads will look on mobile devices and find out why their product ads aren’t running. A new Product Ads tab in the tool includes a “reason for not showing” column with specific causes such as…
Please visit Search Engine Land for the full article.
Optmyzr Launches Google Shopping Campaigns Setup Tool
There are many benefits of the new Shopping Campaigns structure that Google ushered in on September 1st, however, the setup process can be cumbersome and iterative, particularly if you have the same type of campaign structure across multiple campaigns….