Call Gap: Survey Finds 54 Percent Of Search Marketers Don’t Track Phone Conversions From Search Campaigns

How important are offline phone calls to search marketers? Google has reported that 70 percent of mobile searchers have called a business directly from search results. BIA/Kelsey estimates inbound phone calls from mobile search will grow from roughly 4…

SearchCap: Google In The News, Bing Movie Carousel & Google PageRank Dead

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Shows What’s Playing At The Movies, In Remake Of Google’s Own Film Carousel Bing has a new way of showing you what’s playing in your local…

Please visit Search Engine Land for the full article.

Bing Shows What’s Playing At The Movies, In Remake Of Google’s Own Film Carousel

Bing has a new way of showing you what’s playing in your local theater, a “carousel” format that lets you browse what’s playing. If you think you’ve seen this before, you have. It’s how Google already does it. The Movie Carousel A search for something like…

Please visit Search Engine Land for the full article.

Google Toolbar PageRank Finally & Officially Dead?

In October 2013, Google’s head of search spam, Matt Cutts implied we would likely not see another Google Toolbar PageRank update before the year end. Well, by accident, Google updated Toolbar PageRank in December 2013. Since then, we have had no Toolbar PageRank updates. Google’s John…

Please visit Search Engine Land for the full article.

What Do Structured Snippets Mean To Your Page-Level Content Strategy?

Google is now showing structured snippets in search results; Columnist Jim Yu shares tips to take advantage of this new format.

The post What Do Structured Snippets Mean To Your Page-Level Content Strategy? appeared first on Search Engine Land.

Pleas…

Google Mobile Warnings For Adobe Flash Sites Expand Worldwide

Google’s Pierre Far announced this morning that they are expanding the mobile Flash warnings searchers get when searching Google and finding a search result that leads to a site made mostly in Adobe Flash. The warning was first introduced back in July and today has started to roll out…

Please visit Search Engine Land for the full article.

Google’s “In The News” Box Now Lists More Than Traditional News Sites

Google has confirmed that new “In The News” box appearing in some of its search results now lists content from more than just the traditional news sites. Discussions at Reddit, blog posts, videos and more from non-news sites may turn up. Earlier, Search Engine Land reported how content…

Please visit Search Engine Land for the full article.

The Internet’s Front Page — Reddit — Now Worthy Of Being In Google News

Google News now is considering Reddit, the popular user-generated news site, to be a worthy news source for Google. If you search for [dunkin donuts] in Google, a box with news items comes up in the “In The News” section. The first item listed is a Reddit link to an image showing how…

Please visit Search Engine Land for the full article.

Google Releases Video Series On Taking Your Local Business Online

Google’s Maile Ohye, a well-known personality in the SEO space, has published six-videos adding up to about 30 minutes, containing advice on bringing your local business online. Maile said this is the same advice that Googlers would give “our friends and family” and now they are…

Please visit Search Engine Land for the full article.

Proven Tactics from 40+ Successful Brands – Register Now for SMX Social Media Marketing, Save $200

Many of the world’s most skilled and knowledgeable social media specialists will take the stage at SMX Social Media Marketing in Las Vegas, November 19-20. Speakers from brands and agencies will share challenges they’ve overcome and result-driving tactics that make them successful. You’ll hear…

Please visit Search Engine Land for the full article.

Up Close @ SMX: Making Mobile SEO Perform For You – Design, Approach & Speed

Mobile SEO differs from desktop and its importance its growing rapidly.

The post Up Close @ SMX: Making Mobile SEO Perform For You – Design, Approach & Speed appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

SearchCap: Bing Lyrics, Google HTTPS Stats & SEMPO Code Of Ethics

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Starts Showing Full Song Lyrics Right In Search Results While SEOs debate Google’s recent addition of structured data in its search results, Bing is making a…

Please visit Search Engine Land for the full article.