Mobile Search Ranking Study: Rank Number One Or Not Rank At All
seoClarity has published a new click-through ranking study, this one not just looking at desktop search, but more importantly, mobile search. The study finds that if you do not rank in the number one position in the mobile results, the click-through ra…
SearchCap: Apple Maps Connect, Foursquare Data & Yahoo Search Personalized
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yahoo Search Now Shows Your Flights, Events & Packages In The Search Results Yahoo announced that Yahoo Search, as well as Yahoo Mail‘s Today section…
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Yahoo Search Now Shows Your Flights, Events & Packages In The Search Results
Yahoo announced that Yahoo Search, as well as Yahoo Mail‘s Today section will now show you your upcoming flights, events and package deliveries. To see this, you need to sign in with your Yahoo username on your phone, tablet, or PC and then search on Yahoo Search for [package], [events], or…
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Nokia Makes HERE Maps Available To All Android Users
Nokia’s HERE Maps app, which had previously just been available for Samsung Galaxy Android phones is now available to all Android users. However it’s not in Google Play; users have to download it directly from the HERE site. In order to install the HERE app, you’ll need to go into…
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Clicks On Google Search Ads Show Elsa Is Tops, While Mr. Blobby Ranks Among Least Popular Halloween Costumes
Just as Google saw when looking at overall search data, AdGooroo discovered by looking at ad clicks on Google: Frozen’s Elsa is this year’s golden child of Halloween in the U.S. Of the $2.9 million advertisers spent on 1,128 Halloween costume keywords, paid search research firm AdGooroo…
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Google Webmaster Trends Team Wants To Visit Your Office
Gary Illyes from Google announced on Google+ that the Google Webmaster Trends Analyst team is looking to observe you and your company, while you work. Gary said Google is looking to sit with companies, agencies, and website owners at their office and watch them as they work on “managing their…
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Foursquare: 55 Million Users, 54 Percent Lift Since Relaunch
Whether it’s all part of the master plan or more opportunistic, Foursquare is undertaking a “multimillion-dollar effort” to brand and differentiate itself from Yelp and other local search apps. The campaign will appear in out-of-home locations in New York and Chicago as well as…
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Industrial Strength Link Analysis With LinkResearchTools
In a competitive niche? Columnist Stephan Spencer explains how to use one tool to uncover the good, the bad and the opportunities.
The post Industrial Strength Link Analysis With LinkResearchTools appeared first on Search Engine Land.
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Apple Launches “Maps Connect,” Self-Service Local Listings Portal
This afternoon Apple notified us of a new self-service portal to add or edit local business listings: Apple Maps Connect. It’s intended for small business owners or their authorized representatives (though not agencies) to be able to quickly and easily add content directly into Apple Maps….
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SearchCap: Google Penguin 3.0 Details, Panda 4.1 Strategy & Bing Partners With CNN
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How Panda 4.1 Should Change Your Content Strategy Contributor Jim Yu shares proprietary data that will help you det…
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How Panda 4.1 Should Change Your Content Strategy
Contributor Jim Yu shares proprietary data that will help you determine how the latest Panda update might affect your site — and how you should adjust.
The post How Panda 4.1 Should Change Your Content Strategy appeared first on Search Engine Land.
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Bing Teams Up With CNN To Let Viewers Give “Real-Time” Feedback On 2014 Election Coverage
Bing is upping its political game, announcing today a partnership with CNN where users can give “real-time feedback” on CNN’s political coverage via Bing Pulse. According to the announcement, viewers will be able to vote on CNN broadcasts during the 2014 US elections, and all the…
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How To Estimate Traffic From A Ranking Increase Using Actual Metrics, Not Generic Studies
Columnist Erin Everhart shows you how to prove SEO value with traffic estimates based on your own organic data rather than generic web studies.
The post How To Estimate Traffic From A Ranking Increase Using Actual Metrics, Not Generic Studies appeared…
How To Estimate Traffic From A Ranking Increase Using Actual Metrics, Not Generic Studies
Columnist Erin Everhart shows you how to prove SEO value with traffic estimates based on your own organic data rather than generic web studies.
The post How To Estimate Traffic From A Ranking Increase Using Actual Metrics, Not Generic Studies appeared…
Google Penguin 3.0: Worldwide Rollout Still In Process, Impacting 1% Of English Queries
Google updated their Penguin algorithm with version Penguin 3.0 late Friday night. The Penguin algorithm primarily looks at a site’s backlink profile and may demote a site that appears to have a poor backlink profile. The Penguin 3.0 release was communicated very poorly by Google. With Google…
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3 Small Paid Search Optimizations With Huge Impact
Columnist Larry Kim explains how a few PPC optimizations can make a big difference in your bottom line. It’s the little things that count.
The post 3 Small Paid Search Optimizations With Huge Impact appeared first on Search Engine Land.
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SearchCap: Google Penguin 3.0, Apple Spotlight & IAB Digital Advertiser Numbers
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Releases Penguin 3.0 — First Penguin Update In Over A Year Google has confirmed to Search Engine Land that it updated its Penguin filter on Friday….
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First Half Ad Revenue: Search Dominates PC Ads But Not Mobile
The IAB has released its first half 2014 digital advertising revenue figures. Total US digital revenues grew 15 percent compared with a year ago to $23.1 billion. Total second-quarter revenues were roughly $11.7 billion. Paid search was the largest single category of online advertising, though its…
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Apple Capturing Spotlight Search Query Data, Sharing With Bing
An improved Spotlight Search is a central feature of Apple’s new Yosemite operating system for the Mac. As reported when Yosemite was announced in June, Spotlight searches your desktop but also provides web search suggestions from Bing. There are a number of structured data sources such as…
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