Google Officially Launches “Mobile-Friendly” Labels In Mobile Search Results
After months and months of testing, Google has just officially launched the mobile-friendly label in the mobile search results. In an effort to help mobile searchers know which sites they may click on are mobile-friendly versus which ones are not, Goog…
Another Court Affirms Google’s First Amendment Control Of Search Results
Europe and the US continue to drift further apart on Google. Even as European parliamentarians and regulators seek ways to restrain Google’s discretion over search results, US courts continue to affirm Google’s right to do whatever it wants with search results — paid and organic….
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SearchCap: AdWords Bugs, Roll The Dice On Google & Product Search With The Target App
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Search Will Now Let You Roll The Dice Ever want to roll a dice but not have one handy? Now you can just go to Google and search for [roll […]
The…
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Google Search Will Now Let You Roll The Dice
Ever want to roll a dice but not have one handy? Now you can just go to Google and search for [roll a dice] and Google will roll one for you. You can do this via voice search in the Google Search App, by typing it into the Google search box and likely on Google […]
The post Google Search…
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58% Of Local Marketers Will Change Tactics After Pigeon Update
There has been much expert analysis and published research into the impact of Google’s Pigeon Update. In this post, I am going to share the results of some recent polls we conducted with attendees on a recent InsideLocal webinar, the topic of which was “The Impact of Pigeon.”…
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Buried Gems: 6 Important AdWords Reports You’ve Never Heard Of
Every paid search marketer has their “pet” reports. Some are obsessed with quality score, others with queries, and some chase sheer numbers of active keywords. Over the years, I’ve developed a set of “go to” reports where I always find meaningful insights and account…
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AdWords Glitches? Google Says Shopping Campaigns Access Issues Have Been Fixed
Paid search management is demanding enough without platform connectivity issues. Over the past weeks, several AdWords users have taken to Twitter to complain about ongoing issues with what’s come to be known as the “red bar of death”. The red banner looks like this: Last week,…
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Target App Now Features In-Store Product Search And Inventory Maps
Just in time for the frenzied holiday shopping season Target is introducing product inventory search into its mobile app. The functionality is powered by PointInside but doesn’t rely on beacons or other indoor location technologies. Following a 40-store trial earlier this year, PointInside…
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SearchCap: SEO Mistakes That Could Penalize Your Site, Bing Ads Offers Close Variants On Phrase Match & More
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: SEO & SSL: A Conversation With Jon Henshaw Of Raven Tools Google says it will boost rankings for HTTPS sites, but, in an interview by contributor Clark…
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SEO & SSL: A Conversation With Jon Henshaw Of Raven Tools
Google says it will boost rankings for HTTPS sites, but, in an interview by contributor Clark Buckner, Henshaw recommends SEOs hold off.
The post SEO & SSL: A Conversation With Jon Henshaw Of Raven Tools appeared first on Search Engine Land.
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4 Easy & Honest SEO Mistakes That Could Penalize Your Site
You did everything right when optimizing your site for search — or so you thought. Contributor Neil Patel explains where you may have gone wrong.
The post 4 Easy & Honest SEO Mistakes That Could Penalize Your Site appeared first on Search Engine Land.
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Game Of Thrones Hodor Character Gets His Own Google Search App Easter Egg
Along with recent updates including new Now cards and a “flip a coin” feature, Google’s Search App also includes an Easter Egg designed especially for “Game of Thrones” fans. Saying, “Ok Google, Hodor” or tapping the Search App microphone icon before…
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For The Trifecta, Bing Ads Rolling Out Close Variants On Phrase Match
Bing Ads has already announced the switch to include close variants on Exact Match and Broad Match Modifier keywords. Now Phrase Match keywords will also get the close variants treatment. With close variants, ads trigger on search queries that closely resemble the keyword — plurals,…
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French Court Trying To Impose Right-To-Be-Forgotten Decision On Google Worldwide
Google is facing daily fines of €1,000 in France, under a punitive ruling tied to the Right-to-Be-Forgotten (RTBF), unless it removes links to an article from its index globally, according to The Guardian. Several politicians in Europe have recently suggested that the RTBF should extend to all…
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SearchCap: Google Debuts New Hotel Booking Ads, A New Call Analytics Report & Holiday Paid Search Drivers
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Debuts New Look For Hotel Booking Ads As The Carousel Disappears The grand, awkward Carousel experiment appears to be coming to an end — for local listings…
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Google Debuts New Look For Hotel Booking Ads As The Carousel Disappears
The grand, awkward Carousel experiment appears to be coming to an end — for local listings at least. Google is abandoning the Carousel of horizontal listings that appeared at the top of local search results for hotels, restaurants and a few other verticals. With the changes, Google is now…
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Google Drops Local Carousel For Hotels, Restaurants & Other Local Listings
Google is dropping its horizontal Carousel display of local search results in several categories: restaurants, nightlife, entertainment and hotels. It’s being replaced by a 3-pack of organic listings and some new secondary pages. The Local Carousel rolled out in June, 2013 for the PC in the…
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Call Analytics Platforms – New Market Intelligence Report
Our sister site Digital Marketing Depot recently released a new Market Intelligence Report, “Enterprise Call Analytics Platforms 2014.“ Smartphone ubiquity has changed the way consumers communicate with brands. It is also now changing the way brands view the telephone as an inbound…
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Google Rolls Out Search App Redesign For Android Lollipop Devices
Google announced today it is rolling out a redesign of its Search App for Android devices running on the Lollipop OS. Along with the “…bold colors, fluid animations and simplified layouts” of the new material design, Google says the updated app allows Nexus 6, Nexus 9 and Galaxy…
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More Bulk Editing Capabilities In Bing Ads Web UI Are Now Live
Bing Ads has been rolling out bulk editing capabilities within the web interface over the past few months. Today, more options became available. Bulk bid and destination editing are both relatively new additions, and now advertisers can edit keyword ma…