Search Engine Land’s Top 10 News Stories Of 2014: When Pandas, Penguins & Pigeons Attack
We begin two weeks of year-in-review articles with a look at the most popular news stories we covered in 2014.
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Citation Inconsistency Is No.1 Issue Affecting Local Ranking
This post is a follow-up from my November post, in which I shared some interesting findings from the current InsideLocal webinar series. During InsideLocal webinars, we survey the audience, which consists of 500+ local search consultants and SMB owners. The vast majority of attendees are search…
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Google Pigeon Update Rolls Out To UK, Canada & Australia
Google’s new local ranking algorithm that launched in the US earlier this year has rolled out to the UK, Canada and Australia.
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SearchCap: Brands Still Confounded By Local Search, Bing Adds Amber Alerts & Local SEO In 2015
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
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Despite Documented Performance Lift Brands Still Confounded By Local Search
Remarkably there are still marketers out there that don’t “get” local search or why marketing campaigns should be localized. There are numerous studies and reports that indicate localized display and local search campaigns (on the PC and mobile) outperform “national”…
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Google Maps, Yelp & Local SEO In 2015
When it comes to digital marketing and SEO for your business, it’s important to look beyond just your website. For local businesses, a strong online marketing effort requires an investment in local directories, maps and review sites, too. If all of your optimization efforts are spent on your…
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Search In Pics: Google Hanukkah, DMOZ Mozzie & Google’s Double Rainbow
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Google’s Double Rainbow: Source: Google+ Mozzie From DMOZ: Source:…
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Bing Search Adds AMBER Alerts
Bing sources data from National Center for Missing & Exploited Children databases for their new AMBER alert box.
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SearchCap: Google Store Visits, Bing iOS App & AdWords Scripts
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: To Prove Online-To-Offline Impact, Google Rolls Out “Store Visits” Metric In AdWords Measures impact of search ads on in-store traffic as part of…
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To Prove Online-To-Offline Impact, Google Rolls Out “Store Visits” Metric In AdWords
Measures impact of search ads on in-store traffic as part of AdWords Estimated Total Conversions.
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SPONSOR MESSAGE: SEO Tools Marketer’s Guide
Are you considering an SEO software tool or curious why you need one? This report will help you navigate the SEO tools marketplace and understand how recent social media and marketing trends affect the growth in this market.It includes the latest indus…
Bing Updates iOS App Adding Swipeable Trends & Redesign Home Screen
Check out the new updated Bing mobile app that has a fully redesigned home screen and new features to make searching on the go more enjoyable.
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Effective Keyword Targeting: The Key To Growing Traffic & Revenue
Columnist Trond Lyngbo explains how proper keyword targeting is the key to improving your site’s visibility in search engines.
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Connecting AdWords Scripts & The Advanced Calendar API
In this helpful how-to, columnist Russell Savage explains how to integrate Google Calendar with AdWords to monitor your campaign start and end dates.
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SMX West Rates Increase Tomorrow – Register Now & Save!
SMX West Super Early Bird rates – the lowest offered – expire tomorrow, Friday December 19. Register now and join us in San Jose March 3-5. Here’s what you get: Exceptional content: 60 tactic-packed sessions, inspiring keynotes and clinics Invaluable connections: Meet the expert speakers and fellow…
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SearchCap: Google News Spain Lives, Bing Predictions & Google Mobile Thumbnails
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Releases Update To AdWords Editor Version 11 With CTR Bug Fix Fix comes just a week after the initial roll o…
Google Releases Update To AdWords Editor Version 11 With CTR Bug Fix
Fix comes just a week after the initial roll out.
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Bing Predicts 2015 To Be The Year Of The Wearables
Bing uses its predictions technology to forecast what’s going to be big next year, covering everything from fashion to food and football.
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Top Google Doodles Of 2014: World Cup & Winter Olympics Logos Lead The List
Google’s top logos included everything from NASA’s Philae lander and the Rubik’s cube, to Nelson Mandela, Audrey Hepburn and Halloween.
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Google “Noticias” On The Homepage Lives On Despite End Of Google News Spain
In the wake of the closure of Google News Spain yesterday “external traffic” had fallen 10 to 15 percent, according to data provided to Mathew Ingram by Chartbeat. However overall traffic at the time of the analysis was relatively stable, suggesting direct navigation. In Germany news…
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