How To Present Your SEO Plan
Are you preparing to present your 2015 SEO strategy to the C-suite in the coming weeks? If so, columnist Chris Marentis has some advice for this and any presentation.
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Google Sending Mobile Usability Warnings To Huge Number Of Webmasters
Google sending notifications to webmasters with sites that are not mobile friendly. Is this a sign of a new mobile algorithm coming soon?
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Yahoo Search Testing Google’s Search Results Design?
Is Yahoo copying Google’s search results design? Here is a test Yahoo Search interface which looks just like Google’s search results page.
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This Small Business Redesigned Its Website & You Won’t Believe What Horrible SEO Thing Happened Next
Columnist Andrew Shotland took on a client who’d lost rankings as a result of a site redesign. Here’s what he did to help them recover.
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Google’s 2015 Martin Luther King, Jr. Day Logo Designed By Ekua Holmes
Check out Google’s special logo for Martin Luther King, Jr. Day.
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Bing-Yahoo Paid Search Share Rises For Two Consecutive Quarters [IgnitionOne]
With robust consumer holiday shopping, US paid search closed out 2014 with 11 percent growth year-over-year in Q4 ad spend, bouncing back from sluggish growth of just 2.1 percent in Q3 2014. The data, which comes from IgnitionOne’s quarterly report, shows that the growth surge was driven by…
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SearchCap: Google Adds 2015 Oscar Nominations To Knowledge Graph, Local Search Challenges For Franchises & More
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
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2015 Oscar Nominations Now Showing In Google Knowledge Graph & Bing Carousel
Searches for “Oscar nominee” and “Oscar nominations” on both Google and Bing deliver results for this year’s best picture candidates.
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The Franchise Challenge: How Do You Stand Out When You’re One Of Many?
Local search marketing can be a challenge for franchisees, but columnist Rachel Lindteigen has some tips.
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Google’s Knowledge Graph May Show For 1/4th Of All Search Queries
Google’s Knowledge Graph shows for about 25% of all Google queries, which can pose a threat to the publishers who are the source of much of that data.
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Google Still Doing At Least 1 Trillion Searches Per Year
Company is sticking with figure it gave in 2012 but stresses it’s “over” that amount. How much over, Google’s not saying.
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SearchCap: Google Maps App Revised, Social Links In Knowledge Graph, Google Structured Data Updated
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
The post SearchCap: Google Maps App Revised, Social Links In Knowledge Graph, Google Structured Data Updated appeared first on Search Engin…
Google Events Knowledge Graph Adds Ticket Links, Delegated Events, Comedian Events & Venue Events
Google makes four updates to the events knowledge graph after launching the markup back in March 2014.
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Ability To Share Ads Via AdWords Shared Library Is Going Away
Feature will be eliminated on February 11th.
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Google Updates Their Structured Data Testing Tool, Documentation & Syntax Support
Google has unleashed a new and improved Structured Data Testing tool, updated their documentation and guidelines, while adding more markup support.
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Search Is Number One Content Discovery Tool For Mobile Users
Yesterday the IAB released a report that seeks to “rehabilitate” the mobile web. Based on a Harris survey of 2,000 US mobile internet users, it argues that despite the gap in time spent, mobile users value and heavily utilize the mobile web. Interestingly survey respondents perceived…
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Smartphones Account For 40 Percent Of US Search Ad Spend In Q4 [Marin]
Desktop’s influence, while still dominant, continued to wane in the fourth quarter.
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Smartphones Account For 40 Percent Of US Search Ad Spend In Q4 [Marin]
Desktop’s influence, while still dominant, continued to wane in the fourth quarter.
The post Smartphones Account For 40 Percent Of US Search Ad Spend In Q4 [Marin] appeared first on Search Engine Land.
Please visit Search Engine Land for the full ar…
Last Call for Lowest MarTech Conference Rates – Register Now, Save $400!
MarTech: The Marketing Tech Conference will help you get the most from marketing technology. Attend for strategies and tactics that: delight customers while achieving business objectives; get the most from your marketing stack investments; secure the organizational buy-in you’ll need to succeed….
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Last Call for Lowest MarTech Conference Rates – Register Now, Save $400!
MarTech: The Marketing Tech Conference will help you get the most from marketing technology. Attend for strategies and tactics that: delight customers while achieving business objectives; get the most from your marketing stack investments; secure the organizational buy-in you’ll need to succeed….
Please visit Search Engine Land for the full article.