The Thorny Dilemma At The Heart Of The “Right To Be Forgotten” Delisting Debate
Both Google and the EU have credible positions on whether RTBF should be applied globally.
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Rip Off The Band-Aid: Use AdWords Conversion Tracking For (All) Your True Business Goals
AdWords has made many improvements to its conversion tracking capabilities in recent years, but columnist Susan Waldes notes that many businesses have been reluctant to catch up.
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10 Reasons Why The Search Marketing Industry Will Be @SMX West
Because who doesn’t love a good Top 10 list? Learn why the search marketing industry gives SMX two thumbs up for being the best conference to attend and learn in-the-trenches tactics. In case you missed our previous preview, What Search Marketers Can Expect To Learn @SMX West In Silicon…
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Laura Ingalls Wilder Google Logo Pays Homage To “Little House On The Prairie” Author
Doodle team created needle-felted dolls to capture “essence” of Wilder’s legacy.
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SearchCap: Google Gets Firehose, Google Algorithm Tweaks & Yahoo Gemini
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
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Yahoo Gemini Gaining Mobile Search Share, But Not At Google’s Expense, Yet
A criticism of the Yahoo Bing partnership is that the two have merely traded market share rather than cut into Google’s lead. Gemini’s growth in mobile search traffic share appears to be following that same pattern.
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February 10 Webcast- Converting The Mobile SEM Visitor In 2015
Mobile search volumes are about to surpass desktop search. It’s forcing search marketers to rethink how they generate and analyze SEM conversions. In this webcast, Search Engine Land contributing editor Greg Sterling will explain the important differences between mobile and desktop SEM and…
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Bing Ads Rolling Out Updates To Quality Score Reporting
Changes are designed to make quality score more informative and easier to use.
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Google Confirms Making “Tweaks” To The Search Results But Says No “Update” To Announce
Google says that last update the SEO community noticed was not related to the Penguin or Panda algorithms.
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Google Removes “How Can I Join ISIS” Autosuggestion
Google doesn’t want you to join ISIS, drops the autosuggest after BBC News notifies them of the Google Suggest fail.
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4 Search Engine Optimization Techniques for DuckDuckGo
Just how different are optimization techniques for DuckDuckGo versus Google or Bing? Columnist Neil Patel explores.
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Official: Twitter To Give Google Access To “Firehose” Of Tweets
It’s official, Twitter confirms that it has a deal again to supply Google with access to its full stream of tweets.
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SearchCap: Google Back With Twitter, Apple & Google Deal To Expire & Google App Indexing Stats
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
The post SearchCap: Google Back With Twitter, Apple & Google Deal To Expire & Google App Indexing Stats appeared first on Search Engine Land.
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As Apple-Google Deal Expires, Who Will Win The Safari Default Search Business?
Will it be Bing, Yahoo or Apple itself that supplies Safari’s search engine?
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The Future Of Search Is Productivity Across Platforms
Columnist John Cosley of Bing Ads discusses the future of search in a multi-device, cross-platform world.
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Marketers Spent $4 Billion On Click-to-Call Advertising In 2014 — Report
Lack of keyword attribution creates a “blind spot” for search marketers.
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Google App Indexing Statistics & Errors Being Emailed To Webmasters
New Google Webmaster Tools email notifications drive app deep linking awareness in terms of errors and impression and click statistics.
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Why Your Mobile & Geo Modifiers For Paid Search Aren’t Getting The Job Done
Columnist Andy Taylor of RKG shares enlightening data on mobile PPC performance by age and location.
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Report: Google Will Get Access To Twitter’s Firehose Again
The agreement, reported by Bloomberg Business, comes 3 1/2 years after a similar arrangement ended. It will make tweets easier to find on the search giant.
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SearchCap: Google Reconsideration Requests, Google Answer Links & Bing Ads
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
The post SearchCap: Google Reconsideration Requests, Google Answer Links & Bing Ads appeared first on Search Engine Land.
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