10 Trends & Tips To Consider In Creating A Winning Mobile Strategy For Local Search & Marketing

Columnist Wesley Young shares insights from the latest LSA Local Media Tracking Study, advising marketers on local-mobile strategy for 2015.

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MarTech: Answering The Important Questions About Marketing Management, Operations & Technologies

There’s a lot of marketing technology out there. But it’s up to marketers and their organizations to evaluate, implement and ultimately derive value from all that code. That’s where MarTech: The Marketing Technology Conference comes in. We’re not obsessed with the technology itself. Rather, we…

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Yahoo’s Search Share Drops For First Time Since Firefox Deal Began

Yahoo couldn’t maintain gains from previous months and small “switchback” losses to Google likely to erode share more in the coming months.

The post Yahoo’s Search Share Drops For First Time Since Firefox Deal Began appeared first on Search Engine Land.

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Search In Pics: Android Caveman, Google Ski Trip & Rope Logo

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Google Android Caveman: Source: Google+ Google Rope Logo: Source: Google+…

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Search In Pics: Android Caveman, Google Ski Trip & Rope Logo

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Google Android Caveman: Source: Google+ Google Rope Logo: Source: Google+…

Please visit Search Engine Land for the full article.

What Can Businesses Do About The Knowledge Graph Dominating Search Results?

The expansion of Google’s Knowledge Graph may threaten the volume of organic search traffic to websites. Columnist Nate Dame explains what’s changing and what marketers should do about it.

The post What Can Businesses Do About The Knowledge Graph Dominating Search Results? appeared first on Search…

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What Can Businesses Do About The Knowledge Graph Dominating Search Results?

The expansion of Google’s Knowledge Graph may threaten the volume of organic search traffic to websites. Columnist Nate Dame explains what’s changing and what marketers should do about it.

The post What Can Businesses Do About The Knowledge Graph Dominating Search Results? appeared first on Search…

Please visit Search Engine Land for the full article.

Google Search Algorithm Adds Mobile-Friendly Factors & App Indexing To Ranking

Google’s mobile ranking algorithm will officially include mobile-friendly usability factors and app indexing. Making sure your site is mobile-friendly is now more important than ever.

The post Google Search Algorithm Adds Mobile-Friendly Factors & App Indexing To Ranking appeared first on…

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SMX West Starts Next Tuesday; All Access Conference and Free Expo+ Passes Still Available

Search Engine Land’s SMX West conference begins next Tuesday in San Jose. Register now to reserve your spot! The search marketing landscape changes almost daily, but your goals don’t. You strive to increase traffic, engage with your audience, improve conversions and maximize your ROI. Invest…

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