April Fools’ Day 2015: Everything From Google Panda Bears & Keyless Keyboards To Moz Snapchat Support

Google, Bing, Moz and more are bringing the funny today, polluting the web with gags galore.

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Increasing Search Visibility With Google’s Entity Search

Google’s move towards entity search is changing how search marketers operate, and columnist Thomas Stern discusses some ways in which we can adjust to this new reality.

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Google’s PAC-Maps Gets April Fools’ Ball Rolling Early, Turns Google Maps Into Pac-Man Video Game

Today’s PAC-Maps release is most likely the first of many April Fools’ Day gags from Google.

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Google Still Dominant, But Baidu Benefitting From Google Ban In China Says eMarketer

As China’s search revenue share continues to grow, Google will largely be missing out while its sites are blocked on the mainland.

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A Surefire Recipe To Getting The Links You Deserve

Columnist Julie Joyce explains how one site takes advantage of users’ search behavior and explains how you can do the same.

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When Did The Eiffel Tower Open To The Public? Today’s Google Logo Marks 126th Anniversary Of Paris Attraction

Built by Alexandre-Gustave Eiffel for the World’s Fair, the now iconic structure opened to the public on March 31, 1889.

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Dive Deep on SEO, PPC, International Search, Display & Local Search – Check Out the SMX Advanced Workshops

Attending a workshop is the fastest way to get up to speed on specific internet marketing topics. At SMX Advanced you’ve got six workshops to choose from. Each provides: a full day of in-depth instruction on one digital marketing topic; an intimate learning and networking experience with a small…

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10 Practical Tips For Using Geo-Location To Reach Your Target Audience

Geography plays an important part in creating customized and targeted marketing campaigns, and columnist Wesley Young lays out ways in which local search marketers can use geolocation to their advantage.

The post 10 Practical Tips For Using Geo-Locati…