SearchCap: Google AdWords revamp, Google Maps iOS Spotlight & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
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Google Maps for iOS now integrates with Apple’s Spotlight Search
Google Maps users on the iPhone can now more quickly access recent searches and saved places.
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10 tips for avoiding shady SEO providers
Got a sneaking suspicion the SEO company you hired might not be legit? Columnist Greg Gifford shares his list of red flags to look out for.
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“Search disruption is coming!” and 9 other expert insights From LSA16
The Local Search Association recently held its 2016 Annual Conference, LSA16, and Wesley Young shares 10 insights from experts and SMBs that will impact your marketing strategy.
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Google is completely redesigning AdWords: Offers first peek
The now-legacy platform will be undergoing a redesign process to make it easier to navigate and use.
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SearchCap: France and Google, AdWords DSA bids & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
The post SearchCap: France and Google, AdWords DSA bids & more appeared first on Search Engine Land.
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Contradicting other data, Compete says search traffic growing on the desktop
Firm argues number of searchers and searches per user have grown significantly on the PC since last year.
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AdWords now applies recommended bids to new DSA categories automatically
The feature is designed to help managers set up a lot of dynamic search ad categories quickly.
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3 practical local link building ideas that will cure your Penguinitis
Penguin caused many in the local SEO world to become wary of link building, but there are still plenty of white-hat methods to garner links to local businesses. Columnist Will Scott explores three such tactics.
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Search in Pics: Google hammocks, “Star Wars” wall stickers & Matt Cutts playing with pandas
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google Star Wars wall stickers: Source: Google+ Google hammocks: Source:…
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Leveraging social media for local SEO
Exploring new opportunities to integrate social media into your local brand’s SEO strategy? Columnist Lydia Jorden reviews how to elevate your local search presence using Snapchat and Quora.
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French privacy regulator fines Google for not removing RTBF links outside of Europe
CNIL in France refuses to compromise on demand that Google remove all Right to Be Forgotten content from its entire index.
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SearchCap: YouTube election search trends, Google’s top search ranking factors & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
The post SearchCap: YouTube election search trends, Google’s top search ranking factors & more appeared first on Search Engine Land.
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YouTube reports 224% jump in refugee-related searches since start of elections
According to YouTube, refugee, immigration, gun control, economy and health care related searches have risen during the past year.
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3 upcoming trends in paid search
What’s on the horizon for paid search? Columnist Mona Elesseily shares her predictions based on current trends in the search marketing world.
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Dear SEOs: Please stop spamming Google Maps!
Columnist Joy Hawkins gives a lesson in what NOT to do when optimizing Google My Business profiles, based on her experiences cleaning up spammy listings.
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Plea…
The state of cross-channel paid search, part 3: SEM & display
In the third installment of his series on cross-channel digital marketing, columnist Josh Dreller explains how search and display can work together to inform one another and drive results.
The post The state of cross-channel paid search, part 3: SEM &…
Now we know: Here are Google’s top three search ranking factors
Google’s Andrey Lipattsev reveals links, content and RankBrain are the top three ranking signals in Google’s search algorithm.
The post Now we know: Here are Google’s top three search ranking factors appeared first on Search Engine Land.
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“B2B Marketing Automation Platforms: A Marketer’s Guide” updated for 2016.
The 4th Edition of Marketing Land’s “B2B Marketing Automation Platforms: A Marketer’s Guide” examines the market for B2B marketing automation software platforms and the considerations involved in implementing this software into your business. This 49-page report is your…
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Score deeper savings for SMX Advanced by coming as a team
Search Engine Land’s SMX Advanced is designed to deliver leading-edge tactics in SEO, SEM, mobile, analytics and much more. Sign up as a team and score the deepest discounts available. At SMX Advanced, your team will: get actionable tips and strategies from expert-level search marketing…
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