Check out my BIG SMX East Preview. Then register & save!
Search Engine Land’s SMX East is every SEO and SEM’s dream: a tactic-packed agenda, more than 100 dynamic and authoritative speakers, keynotes, exceptional networking, and more. If you’re involved in SEO, SEM, PR, social media or any other customer-facing activity, you owe it to…
Please visit Search Engine Land for the full article.
Google adds Export to Report Editor option in AdWords
Users no longer have to generate Report Editor reports from scratch or rely on predefined options.
The post Google adds Export to Report Editor option in AdWords appeared first on Search Engine Land.
Please visit Search Engine Land for the full artic…
The secret to writing awesome local content
Great content is essential for success in local SEO, but unfortunately, a lot of local business websites are sorely lacking in this area. Columnist Greg Gifford shares his advice on how to write excellent website copy for local SEO.
The post The secre…
‘Omnichannel’ may never catch on, but it’s the next big thing for local
Wesley Young of the Local Search Association provides 5 tips to create a seamless search-to-purchase experience for your local business.
The post ‘Omnichannel’ may never catch on, but it’s the next big thing for local appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
Google officially throttling Keyword Planner data for low spending AdWords accounts
Not a big AdWords spender? You may notice a lack of data in your Keyword Planner account.
The post Google officially throttling Keyword Planner data for low spending AdWords accounts appeared first on Search Engine Land.
Please visit Search Engine La…
Bing to censor Bing.com in the EU for Right To Be Forgotten searches
According to the announcement, Bing’s updated RTBF policy for the EU will use location-based signals to remove relevant URLs on all versions of Bing.
The post Bing to censor Bing.com in the EU for Right To Be Forgotten searches appeared first on Searc…
After complaints, Google lets any publisher apply to have “Critic Reviews” of local businesses
Initially open to five publishers, Google opens the doors to anyone to apply after criticism by Yelp and TripAdvisor.
The post After complaints, Google lets any publisher apply to have “Critic Reviews” of local businesses appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
Using popular culture to drive local positioning
Local search columnist Lydia Jorden delves into how businesses can utilize hot trends in news and popular culture — like Pokémon Go — to drive SERP positioning and a presence in the local digital ecosystem.
The post Using popular culture to drive local positioning appeared first on Search Engine…
Please visit Search Engine Land for the full article.
Search in Pics: Bill Murray at Google, SEEOO glasses & Google pride boat
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google Pride Boat: Source: Twitter Bill Murray at Google: Source: Google+…
Please visit Search Engine Land for the full article.
The 2016 Search Engine Land Awards finalists are…
With nearly 200 entries in the second annual Landy Awards presented by Search Engine Land, this year’s competition was filled with incredible efforts by search marketers across the globe. We are thrilled to announce this year’s short list of finalists….
The 4 daily habits of the most successful SEOs
Want to be great at search engine optimization? Columnist John Lincoln believes that this requires more than just deep SEO knowledge — it’s about building good habits, too.
The post The 4 daily habits of the most successful SEOs appeared first on Sea…
Why links are still the core authority signal in Google’s algorithm
Link metrics have been the foundation of Google’s ranking algorithm since the beginning, but could anything ever surpass links as a ranking signal? Columnist Jayson DeMers speculates.
The post Why links are still the core authority signal in Google’s algorithm appeared first on Search Engine…
Please visit Search Engine Land for the full article.
Google Search Console reporting glitch shows no links for some webmasters
No need to panic — the link report in the Google Search Console seems to have a few kinks that Google is working out.
The post Google Search Console reporting glitch shows no links for some webmasters appeared first on Search Engine Land.
Please vis…
Confirmed: New AdWords interface rolling out to more users
Google has confirmed the rollout of the new user interface to more AdWords users.
The post Confirmed: New AdWords interface rolling out to more users appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
SEO and the CMO: Communication and board room metrics that matter
Securing investment for SEO is a tough challenge, especially when CMOs don’t fully understand the value of this channel. Columnist Jim Yu explains how SEOs can translate the data they track internally into metrics that matter to the C-suite.
The post …