New take on Showcase Shopping ads? Categories of used items showing for retailer outlet queries
Similar to the Showcase ad format introduced this summer, the ads link to Google Shopping pages.
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AdWords Price Extensions spotted on desktop
Google is testing the mobile-first extension on desktop search results.
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Writer James Welch Google doodle honors author of the Native American novel ‘Fools Crow’
Set in Montana during the years following the American Civil War, Welch’s award-winning novel tells the story of the Blackfeet Indian tribe.
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Google testing new Promotion Extension in text ads
Advertisers can feature special offers in their text ads with the extension.
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Why SMBs should spend more of their budget on online marketing in 2017
With deadlines for 2017 budgets just around the corner, columnist Will Scott discusses why local businesses should be allocating more of their dollars to digital marketing.
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Search in Pics: SEO bobbleheads, Wonder Woman at Google & Gary Illyes on a t-shirt
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. SEO Bobbleheads: Source: Facebook Wonder Woman at Google? Source: Instagram…
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SearchCap: Google AMP reports, Bing saving & mobile-first indexing
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
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Moz beefs up Moz Local with new features, distribution and automation
With new activity alerts, GMB sync and reputation management, the expanded Moz Local is intended to equally serve the small business, agency and direct enterprise markets.
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Thirteen things marketers want to know about expanded text ads, direct from Google
AdWords released expanded text ads in late July. Columnist and Googler Matt Lawson answers some FAQs about what you should consider as you expand your own ads.
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Why SEO should always complement your content marketing
Columnist Trond Lyngbø explains how the synergy between content marketing and search engine optimization (SEO) can produce web pages that will best serve your customers.
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Google AMP reporting in Search Console Analytics report gets more granular
Google’s Search Analytics report will now show you how your AMP pages are performing in the rich cards section versus the core mobile results.
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Google may pick desktop over AMP page for the mobile-first index
Google’s mobile-first index may index your desktop version over AMP when there is no mobile version of your website.
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Bing’s “My Saves” feature lets users save video, image and shopping searches across devices
The new feature lets users save an image, video or shopping search result to their “My Saves” folder which can be accessed across mobile devices and desktop.
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SearchCap: Google television, holiday SEO & Black Friday
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
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Registration for MarTech San Francisco is open!
MarTech San Francisco is back and better than before, with twice the number of sessions, speakers and exhibitors! With 2017 promising to deliver even more change and innovation, you don’t want to miss out on this opportunity to learn firsthand how digital business pioneers have navigated their own…
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Last-minute SEO for the holidays
Put off your 2016 holiday SEO strategy until now? While it may be too late to capture those big-budget keywords, columnist Dave Davies shows that there are still some tactics you can use to gain some SEO traction this holiday season.
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Ready for Black Friday 2016? 3 critical e-commerce SEO configurations that help you avoid common issues
Columnist Aleyda Solis lays out critical tips for configuring your e-commerce website for SEO success this holiday season.
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Google adds what’s on TV soon to search results
Get the showtimes for your favorite television shows on Google with the new “On TV Now” box.
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SearchCap: Fake news, Google date bug & Bing Partners
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
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Enterprise SEO Platforms: A Marketer’s Guide
Marketing Land’s “Enterprise SEO Platforms: A Marketer’s Guide” examines the market for enterprise SEO software platforms and the considerations involved in implementing this software in your business. This report is your source for the latest trends, opportunities and challenges…
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