[Reminder] Upcoming Webinar: 5 Disruptions Reshaping Marketing As We Know It
Most marketers still look at digital as a marketing channel. But digital is no longer just a website or mobile app. Nearly everything in the world is becoming connected and acquiring digital properties. The marketing world is in the middle of five majo…
Florida court: Google permitted to delist sites regarded as spam under First Amendment
The e-ventures Worldwide, LLC vs. Google case should have been dismissed earlier.
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SearchCap: Google AdWords connects with Data Studio, Searchmetrics ranking factors & mobile popup study
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
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Google Data Studio beefs up AdWords MCC integration
A new “Manager Accounts” option lets MCC account holders select individual sub-accounts for reporting.
The post Google Data Studio beefs up AdWords MCC integration appeared first on Search Engine Land.
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Here’s how Google’s own ads impact bids & pricing in AdWords auctions
Google takes steps to minimize the impact of its ads on CPCs, but advertisers pay as if Google didn’t win its ad positions, not as if Google didn’t bid at all.
The post Here’s how Google’s own ads impact bids & pricing in AdWords auctions appeared first on Search Engine Land.
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The impact (and lack thereof) of Google’s mobile popup algorithm
Back in August 2016, Google warned that it would be releasing an algorithm to crack down on interstitials on mobile pages. Now that the update has been live for a month, columnist Glenn Gabe shares his findings on the impact.
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How to nail a local SEO pitch
Wondering how to make a good impression with potential clients? Columnist Lydia Jorden shares her process for successfully pitching to local businesses, even if they don’t have much SEO knowledge.
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Searchmetrics e-commerce ranking factors study says easy e-commerce sites rank higher in Google
Want to know what makes an e-commerce site rank well in Google? This study explores those ranking signals.
The post Searchmetrics e-commerce ranking factors study says easy e-commerce sites rank higher in Google appeared first on Search Engine Land.
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Search in Pics: Google vintage office, embedded wall offices & hamburger bean bag
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google hamburger beanbag chair: Source: Instagram Google roosters: Source:…
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Data: Google monthly search volume dwarfs rivals because of mobile advantage
Google likely has 30+ billion queries per month across platforms.
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SearchCap: Report Google autocompletes, Bing iOS app and weather results
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
The post SearchCap: Report Google autocompletes, Bing iOS app and weather results appeared first on Search Engine Land.
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Bing refreshes weather search results with interactive slider to see forecasts throughout the day
Snowbirds can also get quick results for snow conditions at U.S. ski resorts.
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Google is testing a new way to report offensive Autocomplete suggestions
Feedback tool is currently in limited testing, but company hopes to launch it worldwide soon.
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Update: Brands saw bigger search lifts from releasing ads early online than actual Super Bowl ads
Game day ads drove incremental lifts in branded search for CPG, almost none for B2B brands, Quantcast data show.
The post Update: Brands saw bigger search lifts from releasing ads early online than actual Super Bowl ads appeared first on Search Engine…
Bing updates iOS search app with new ways to create video lists & find homes for sale
With the new 6.11 version of Bing’s iOS search app, results for a “homes for sale + zip code” query returns real estate listings for specified zip codes.
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Survey: Alexa the most frequently used assistant, Cortana seen as most accurate
Nearly 60 percent used voice because it was faster or easier than typing.
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Cool tricks to explore Google’s Knowledge Graph results, featuring Donald Trump
Whether you want to gain some insight into how Google’s Knowledge Graph works or just want to prank your friends, columnist Tony Edward shows some cool tricks for changing up the SERP display with URL modifiers.
The post Cool tricks to explore Google’s Knowledge Graph results, featuring…
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Local SEO in 2017: 5 simple ways to dominate local search
New to local search? Wondering where to start? Columnist Sherry Bonelli offers five tactics to help you kick off your local SEO campaign.
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AdWords Converted Clicks sunsets for good in March
The old metric will vanish completely as Conversions measurement fully takes over.
The post AdWords Converted Clicks sunsets for good in March appeared first on Search Engine Land.
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[Webinar] Creative is Complicated: Tips for better brand/agency collaboration
We all know the creative process is challenging. Its non-linear nature often causes frustration, delays, unplanned expenses and burned-out creative teams. Join brand expert Lesya Lysyj and Hightail’s Chief Operating Officer Mike Trigg as they explore the hidden costs of a broken creative process…
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