Bing has a chatbot answering local search questions
Skype-powered chatbot is showing up as an assistant to help searchers learn about restaurants in the Seattle area.
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SearchCap: SEO periodic table, Google updates & rank tracking
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
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The problem with obsessive rank tracking
Search engine optimization (SEO) is often focused on achieving high rankings in search results pages. But columnist Ryan Shelley explains why this mindset may steer us wrong.
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SMX West: Solving SEO Issues in Google’s Post-Update World
Now that Google no longer regularly announced algorithm updates, it can be hard to tell when your site’s been hit by one. Luckily, there are steps you can take to determine if you’ve been hit. Contributor Mark Traphagen sums up a session from SMX West …
[Live Webinar] Customer data: new strategies to keep it fresh and accurate
Join data experts David M. Raab and John Hurley as they describe how Radius and its clients built a network of B2B business and contact information, and how you can create a new data source with unprecedented freshness, accuracy, and coverage. Attend this webinar and learn: how to measure – and…
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Please take Search Engine Land’s SEO Success Factors Survey
Your feedback helps us update The Periodic Table Of SEO Success Factors. Please lend us a few minutes and your expertise!
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Taking the brand/agency partnership to the next level
Contributor Laura Scott recaps a session from SMX West that focused on how to strengthen the relationship between agencies and brands.
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SearchCap: Google quality drop, Google search tags & a doodle
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
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Join us for SMX Advanced! Register now & save $500.
The most sophisticated search marketers in the world are registering for SMX Advanced June 12–14 for: 30+ paid search, SEO, analytics, mobile and social media sessions and keynotes featuring proven, actionable tactics. Panel discussions and interactive Q&A sessions that solve the complex search…
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Google testing ‘tags’ label in search results snippets
A new Google experiment updates the search results snippets to show tags related to the page. But these tags don’t seem to do much of anything.
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Fazlur Rahman Khan doodle honors architect behind Chicago’s famous skyscrapers
Khan designed Chicago’s 100-story John Hancock Center and the Willis Tower (formerly known as the Sears Tower), once the world’s tallest building.
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SEO and social: 1 + 1 = 3
Columnist Eric Enge recaps a session from SMX West detailing fresh ideas for how search engine optimization (SEO) and social media marketing can work together to produce results.
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A deep look at Google’s biggest-ever search quality crisis
Under fire for months, can Google reverse the drip-drip-drip of criticism as incorrect, absurd or even dangerous results surface to the top?
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SearchCap: CRO tips, local search proximity & paid search analytics
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
The post SearchCap: CRO tips, local search proximity & paid search analytics appeared first on Search Engine Land.
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Getting the most bang for your buck: 11 CRO opportunities
Stumped on ways to improve your conversion rate? Columnist Amy Bishop has you covered — check out the tips below for inspiration and actionable tips!
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The newest addition to the marketing mix’s Ps: Proximity
Columnist Brian Smith explains the impact of proximity on local searches and provides advice for how marketers can make it work for them.
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39 questions with Google at SMX West
Ever wanted to hear answers to your SEO questions straight from the mouths of Googlers? Columnist Eric Enge recaps a session from SMX West where audience members were able to ask Google anything.
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Paid search analytics: What treasures are hiding in your data?
Setting up paid search analytics may be straightforward, but columnist Jacob Baadsgaard shows that if you aren’t using your data effectively, you may be missing out on major opportunities to improve your performance.
The post Paid search analytics: Wh…
Search in Pics: Google silence box, a noodle cafe & rusty Googlebot
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google silence phone box: Source: Instagram A rusty GoogleBot printed in 3D:…
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SearchCap: Baidu AMP, paid search bids & Google Maps ads
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
The post SearchCap: Baidu AMP, paid search bids & Google Maps ads appeared first on Search Engine Land.
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