Google working on fixing bug with the links to your site report
Google Search Console reporting bug leads webmasters to panic over ranking issues. There is no reason to panic — it is just a reporting glitch and has no impact on rankings.
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Mary Pickford Google doodle marks 125th birthday of the ‘Queen of Movies’
A celebrated actress, director, and producer during the silent film era, Pickford remains one of the most powerful women ever to work in Hollywood.
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Take the MarTech survey: Is marketing art or science?
The phrase “art and science” of marketing gets thrown around a lot. But what does it really mean? What exactly is the art part of marketing, and what is the science? Where are the boundaries between them? Do they overlap? We’d love to hear your thoughts on this subject. Please take this…
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SearchCap: Google fact checks, Ask.com privacy bug & SEO winning
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
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E-commerce companies can improve revenue by following these 5 tips
Looking to take your e-commerce business to the next level? Columnist Trond Lyngbø has some SEO and content marketing advice for web shops.
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5 quick SEO wins for new clients
Columnist Christian Sculthorp surveyed industry experts to find out where they look for easy wins when taking on a new SEO campaign. Here is some of their advice.
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Ask.com exposing real-time user queries to the public
Ask.com left its server status Apache page open to the public, exposing private search data to the world.
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Search in Pics: Google antlers, cloud car & nap hexagons
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google antler wall decor: Source: Instagram Google nap hexagon: Source:…
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Google expands fact checking effort to all searches worldwide
Is some claim true or not? Google hopes special callouts for fact-checking articles will help searchers get the right answers or better make their own decisions.
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National Brands & Local Search: Use Insights to Drive Actions
National brands with hundreds – if not thousands – of locations face a daunting challenge. With nearly one third of all mobile searches now related to location, the competition for visibility at the local level has heated up. Once a brand has submitted its data to data aggregators, then what? How…
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SearchCap: Siri search, Google Maps spam & Google mobile-first index
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
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Siri is Google’s nearest mobile search competitor [Report]
According to a survey from Fivesight Research, Siri had a larger share of mobile search than Bing or Yahoo.
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Google says it has reduced fake Google Maps listings by 70% since 2015
Company cites machine learning and new business verification techniques as main reasons for the decline.
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What the data tells us about the death of exact match and its impact
Following Google’s recent changes to exact match in AdWords, many search marketers were concerned about the impact on their accounts. Now that it’s been a couple weeks, columnist Aaron Levy digs through his client data to see whether advertisers’ fears…
Google hopeful the mobile-first index will launch by year’s end
But Gary Illyes says it might not go live until 2018.
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SearchCap: Bing chatbot, PageRank sculpting & RankBrain
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
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Why the future is all about PASO — personal assistant search optimization
Have you started considering voice search in your SEO strategy? Columnist John Lincoln explains why this should be top of mind for forward-thinking search marketers.
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In the age of RankBrain, these foundational SEO issues still matter
Search engine technology has evolved, algorithms have become more advanced, and SEO tactics and strategies have changed in response. But columnist Nate Dame believes fundamentals will still move the needle.
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Contributor, beware of PageRank-hoarding publishers
So you’ve found a great site to contribute content to — or have you? Columnist Stephan Spencer provides advice for how to evaluate potential publishers for SEO benefits.
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The BIG SMX London Preview: Here’s Why You Should Attend
Search Engine Land’s SMX London is every SEO and SEM’s dream. Join us May 23–24 for a tactic-packed agenda with more than 40 dynamic and authoritative speakers, keynotes and more. If you’re involved in SEO, SEM, PR, social media or any other customer-facing activity, you owe it to yourself (and…
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