Google Assistant now offering a wide range of games for kids and families
Fun is a competitive battleground in the smart speaker race.
The post Google Assistant now offering a wide range of games for kids and families appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
How to use long-tail keywords to build your short-tail rankings
Some SEO professionals may advise you not to bother chasing rankings for competitive keyword terms, but columnist Stoney deGeyter believes you can build your authority for these keywords over time by focusing on the long tail.
The post How to use long…
How to increase B2B traffic by 192% in five months
Looking to increase traffic and links to your site? Columnist Andrew Dennis shares the process he used to greatly improve search engine visibility for a B2B client.
The post How to increase B2B traffic by 192% in five months appeared first on Search E…
Google announces new online-to-offline features on the cusp of the holiday shopping season
The announcements are aimed at giving brick-and-mortar retailers greater visibility on Google search properties.
The post Google announces new online-to-offline features on the cusp of the holiday shopping season appeared first on Search Engine Land.
…
SearchCap: Google booking features, SEO facts & paid search health
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
The post SearchCap: Google booking features, SEO facts & paid search health appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
19 technical SEO facts for beginners
Want to dip your toes into techncial SEO? Columnist John Lincoln shares some fun tidbits for those just starting out.
The post 19 technical SEO facts for beginners appeared first on Search Engine Land.
Please visit Search Engine Land for the full art…
The nitty-gritty paid search account health check: Part 2
In Part 2 of her two-part series, columnist Amy Bishop continues sharing tips that will help you uncover optimization opportunities within your PPC accounts.
The post The nitty-gritty paid search account health check: Part 2 appeared first on Search E…
Businesses can now sign up to add booking buttons to their Google local results
After many questions, Google finally adds a feature to let you easily add a “book online” button to your local business on Google Maps or Google Search.
The post Businesses can now sign up to add booking buttons to their Google local results appeared …
SearchCap: AdWords parallel tracking, Google Attribution & local search updates
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
The post SearchCap: AdWords parallel tracking, Google Attribution & local search updates appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
10 ways to generate links with online influencers
Columnist Kevin Rowe shares tips on working with online influencers to boost your brand’s link profile, its brand visibility and traffic to your site.
The post 10 ways to generate links with online influencers appeared first on Search Engine Land.
Pl…
A brief history of Google’s most important local search updates
How has Google’s local search changed throughout the years? Columnist Brian Smith shares a timeline of events and their impact on brick-and-mortar businesses.
The post A brief history of Google’s most important local search updates appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
Google expanding Attribution beta to hundreds more advertisers
Google’s anticipated multi-channel attribution product is rolling out to more advertisers.
The post Google expanding Attribution beta to hundreds more advertisers appeared first on Search Engine Land.
Please visit Search Engine Land for the full art…
Search in Pics: Danny Sullivan the Noogler, Google’s upside down room, a Google Sukkah & more
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Danny Sullivan wearing his Noogler hat: Source: Twitter A Google Sukkah at…
Please visit Search Engine Land for the full article.
Google AdWords to roll out ‘parallel tracking’ to speed up mobile landing page delivery
Third-party tracking platforms will need to make changes to accommodate the new tracking method.
The post Google AdWords to roll out ‘parallel tracking’ to speed up mobile landing page delivery appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
SearchCap: Bing Ads new overview, Pinterest search ads & RIP Link Moses
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
The post SearchCap: Bing Ads new overview, Pinterest search ads & RIP Link Moses appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
Accelerated Mobile Pages (AMP) conquer the competition for shoe retailer
Accelerated Mobile Pages aren’t just for publishers! Contributor Damian Rollison presents an agency case study showing improved performance for local pages after implementing AMP.
The post Accelerated Mobile Pages (AMP) conquer the competition for sho…
Salesforce’s Einstein boosts search in its Commerce Cloud
The new features make it easier for online retailers to tailor site search to their visitors.
The post Salesforce’s Einstein boosts search in its Commerce Cloud appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
S. Chandrasekhar Google doodle honors astrophysicist who won a Nobel Prize for his study of the stars
Chandrasekhar’s work led to The Chandrasekhar Limit, explaining how a star’s mass will result in a “white dwarf” star, a black hole or a supernova.
The post S. Chandrasekhar Google doodle honors astrophysicist who won a Nobel Prize for his study of t…
New campaigns Overview tab rolling out in Bing Ads accounts
Offering a high-level, customizable view of advertiser accounts
The post New campaigns Overview tab rolling out in Bing Ads accounts appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
Getting the most out of Google’s new sitelinks
Google updated the look of ad extensions back in August. Columnist and Googler Matt Lawson runs down how you can take full advantage of that refreshed look.
The post Getting the most out of Google’s new sitelinks appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.