Google begins enforcing certification process for event ticket resellers on AdWords
Ticket resellers are now included among the list of restricted advertisers on AdWords and must be certified by Google before they can advertise.
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SearchCap: Google Search Console live, Quora ad targeting & Google search app update
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
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Bing explains how AI-powered intelligent answers can show users two points of view for the same query
Multi-perspective answers is another example of how Bing is using artificial intelligence to inform richer search results.
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Case study: On-page + off-page SEO working together = success
Contributor Eric Enge offers an insightful case study on the positive effects SEO-focused content created by local influencers can have on driving targeted traffic.
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Technical SEO in the age of semantic search and Google
Contributor Ryan Shelley explains that technical SEO is more important than ever — but for long-term ranking success, understanding how Google processes data is key.
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Google officially announces the new Google Search Console is available for everyone
The Search Console UX team shares how user feedback played a role in the evolution of the new version.
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Google removes tappable shortcuts from search app
Less than a year after launching this feature, Google has removed the shortcuts offering quick answers on weather, sports & entertainment info.
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Quora adds more contextual & behavioral ad-targeting options
The platform is steadily enhancing its advertising offerings.
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SearchCap: Super Bowl search ads, Google SEO audit tool & WordPress
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
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Google adds new SEO Audit category to Chrome’s Lighthouse extension
The popular auditing tool used by developers and search marketers now enables users to run basic SEO checks against site pages.
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6 AdWords strategies businesses can use to make love, not war on Valentine’s Day
Give the gift of Adwords love this Valentine’s Day by using these six tactics from Contributor Todd Saunders to boost your PPC efforts.
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How to create content to support local SEO and rock the rankings
Are you looking for ways to increase your organic visibility and rankings in local search results? Contributor Kristopher Jones shares how to shine in local search results using locally focused content.
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The need for speed: Google dedicates engineering team to accelerate development of WordPress ecosystem
Google’s partnership with WordPress aims to jump-start the platform’s support of the latest web technologies — particularly those involving performance & mobile experience. And they’re hiring WordPress experts.
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Google Search Console AMP report error now corrected
Users should see updated data this week.
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Elizabeth Blackwell Google doodle recognizes first woman in the US to earn a medical degree
A champion of women’s rights and an abolitionist, Blackwell was born on this date 197 years ago.
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YouTube sees 90% lift in searches for football highlight videos during the last year
According to YouTube, sports fans are watching more sports-related videos than ever.
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Who wins? Google & Bing’s ‘Super Bowl ad’ search results are quite different
Searches for ‘Super Bowl ads’ will surge ahead of Sunday’s kickoff. Here’s what the engines are serving up.
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Community Corner: Spotlight on Search Engine Land Award Winners Odd Dog Media & SapientRazorfish
An interview series highlighting 2017’s Award winners: a look at the work they accomplished and the results they achieved.
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SearchCap: Mobile app SEO & Google pictures
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
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Four new search trends in mobile app discovery
Consumers are searching for helpful apps and downloading what best meets their needs. Contributor Brian Solis discusses what you can do to be sure it’s your app they discover and download.
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