Inside the judging chamber: 21 tips for crafting impressive awards submissions
What the Search Engine Land Awards judges look for when reviewing and scoring entries in the annual competition to reward the most innovative and impressive search marketing campaigns.
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Google is extending Search capabilities to iMessage and other browser apps on iOS
New extensions bring the search engine into more apps on iOS.
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Bing has confirmed support for JSON-LD formatted Schema.org markup
Though not yet available in the toolset, buildout of verification support within Bing Webmaster Tools is in progress.
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Last chance: SMX West kicks off next week. Be there!
SMX West is coming to sunny San Jose in just a few days, and we really hope to see you there! Join your SEO and SEM colleagues March 13-15 for in-depth learning and exceptional networking. You’ll leave stocked with fresh inspiration and the actionable tactics you need to get the job done. SMX is…
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Get inside your customer’s head: A guide to writing irresistible calls to action
Contributor Jacob Baadsgaard looks at common search motivations and different types of calls to action you can use to motivate people so they can’t help but click.
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Mastering mobile SEO
Google says that more than half of its traffic comes from mobile devices – are you fully taking advantage of this increasingly important trend?
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Google selling Zagat to restaurant recommendations site The Infatuation
Google no longer needs Zagat as it once did.
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Community Corner: Spotlight on Search Engine Land Award Winners Brainlabs & Trimark Digital
An interview series highlighting 2017’s Award winners: A look at the work they accomplished and the results they achieved.
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Bing Entity Search API is now available
The API enables you to pull Bing Knowledge Graph information about people, places, things, and local businesses directly into your sites and apps.
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What is GS1 SmartSearch Schema markup and why should e-commerce sites use it?
Contributor Tony Edward explains the new, more advanced schema markup for products called GS1 SmartSearch and how it helps listings gain visibility in the search results.
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Yelp offers new ad customization to advertisers
Advertisers are permitted to pick an image and favorite review or let an algorithm do it for them.
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Search in Pics: Google Dublin snow, dog racing & Noogler handbook
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google Dublin got some snowy weather: Source: Instagram Source: Instagram…
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Holi Google doodle celebrates the Hindu holiday with a colorful image of dhol players
The illustrated doodle highlights the vivid colors associated with the holiday along with the traditional wooden barrel drum known as a dhol in South Asia.
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