Building links in boring industries
Fresh out of ideas on how to build links to a boring site? Contributor Jeremy Knauff walks us through his process for creating a successful link-building campaign for even the dullest of sites.
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Google sent 45M notifications through Search Console, 6M of which were search spam-related
Google sent about 3 million fewer manual actions this past year than the previous year.
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SearchCap: Google tests AMP labels, AdWords personalization & understanding user intent
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
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Google testing AMP label in Search ads
The label is showing on some text ads with AMPed landing pages.
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Advanced AdWords Strategies to Personalize Experiences and Drive Revenue
Live Webinar: Tuesday, June 26, at 1:00 PM ET (10:00 AM PT)
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How to understand searcher intent and use it to boost SEO rankings
Understanding the intent behind the keywords you target simplifies the entire SEO process, says contributor Marcus Miller. Here is a look at how to understand and categorize keywords based on intent.
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Search in Pics: Camp Google, pride logo & going down the slide
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SearchCap: JavaScript powered websites, Google axes political ads & Amazon consumer survey
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
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Priorities for diagnosing JavaScript-powered websites
Contributor Maria Cieslak digs into JavaScript and some of the chaos associated with it and compiles a detailed checklist you can use as a starting point for deeper analysis.
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Google axes political ads in Washington state, LinkedIn does it globally
New campaign finance rules require near real-time disclosure of data.
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Google doodle honors Dr. Virginia Apgar, inventor of the Apgar score
On the 109th birthday of Dr. Virginia Apgar, Google honors her contribution.
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Survey: Consumer trust may be Amazon’s true competitive advantage
Unlike other online retailers, 67 percent of Amazon customers trust the company to protect their privacy and personal data.
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SearchCap: EU & Google fines, Bing Merchant Center imports & Google News publisher features
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
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Report: EU about to fine Google billions in Android antitrust case
The first antitrust fine was roughly $2.8 billion; this one could be larger.
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Bing Merchant Center launches Google Merchant Center Import tool
Product feed imports can be scheduled to easily keep them current for Bing Shopping campaigns.
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Say hello to Voice Interface Optimization
Voice interfaces are not simply front-ends for search engines or apps. They are a whole new thing.
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How to build authoritative links with data-driven content
Contributor Pratik Dholakiya shares three types of data-driven content that will improve your ability and opportunity to earn authoritative links.
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