Category: Search Engine Land

As a small business owner, you fight big brands and a ranking system that favors them. How can you compete? Contributor Jamie Pitman shares 3 tactics to take on the competition by using smart and useful content.

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Google’s logo represents a woman who used her social anxiety to write beautiful science fiction.

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Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

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Will easier access to privacy controls cause headaches for marketers who rely on activity-related data?

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YouTube’s new creative suite — which includes Video Experiments, Video Creative Analytics, YouTube Director Mix and Video Ad Sequencing — is still in beta.

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Bing unlocks new intelligent visual search features within the Bing app for iOS and Android.

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Compare 15 top vendors in this guide from MarTech Today.

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Discover which locations are your money-makers and focus on maximizing revenue, not exposure in unprofitable places, says contributor Jacob Baadsgaard. Here’s how to dig into the data and figure out where to put your ad money.

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Users will be able to ask repeated follow-up questions without the need to say “OK Google.”

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Part 2 of a series of articles commemorating the history of internet search. Today, Vint Cerf, Vice President and Chief Internet Evangelist for Google.

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Happy first day of summer or winter to our Search Engine Land readers around the globe!

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It’s time to get serious about embracing the new AdWords.

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Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

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The new app and news experience is great for consumers, but is it equally beneficial for publishers?

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Honoring a long-standing SMX Advanced tradition, 3 mad scientists share test results and analyze trends to unlock the secrets of attribution and paid search behaviors. Here’s a recap of their session by contributor Mona Elesseily.

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Find out why poor marketing performance may actually be a measurement problem and how you can get better results.

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Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

Please visit Search Engine Land for the full article.

If you missed the changes Google made late last year on labeling country services, you’re not alone. Contributor Patrick Stox goes through the update and explains why you’re seeing a better experience for local users.

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What are the essential skills for a mature marketing team?

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