Category: Search Engine Land

Here is another study on the Google diversity update that shows the update did help with diversity.

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At SMX Advanced, speakers Cata Milos and Max Prin highlight the rise of structured data for Bing and Google – and the work being done to expand its practical use.

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Google adds the date your site switched over to mobile-first indexing to Search Console reports.

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Don’t miss your chance to see the consummate advocate for search marketers deliver his opening keynote all about Google!

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A look at Merkle’s Search Engine Land Award-winning campaign to help a new client remedy replatforming problems, regain rankings and revenue.

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Parallel tracking, currently in beta, will be rolling out soon.

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Be on the lookout for changes to your knowledge panels.

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Which one is right for your business?

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It replicates how your content is likely to appear in Google’s mobile search results.

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These new subscription products are part of broader push by the company to enable more business profile customization and generate new revenues.

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Shahista Kassam shares her takeaway from the Seattle event: SEOs need to advocate their value while expanding their writing competencies and developer skills.

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Check out these two new features in Google Search Console.

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Check out these two new features in Google Search Console.

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It’s not clear, yet, if there’s been any change in the way Google attributes and links to our content.

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Google says it is working on it, but is still positioned to profit as local businesses claw back visibility with paid ads.

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By replacing the manual work done by the PPC expert with an automation that follows their logic, PPC teams can still have more control over automations created by the ad engines.

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The format has proven successful with Shopping ads, but will users swipe through text ads?

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Ashley Mo discusses how to run video and search ads together to increase conversions.

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Negative keyword management is also now available in the app.

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Groups of 3 or more save up to 20% off!

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