Pinterest Trends gives marketers a view of the top U.S. searches on the platform
The new tool provides data on search terms over the last 12 months, along with when those terms peaked.
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Mid-market, enterprise retailers had different Google Ads holiday weekend strategies, data indicates
Daily text ad CPCs were significantly lower among mid-market retailers this year as they focused spend on Shopping ads, Sidecar found.
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Pro Tip: Why you should stop using last-click attribution in Google Ads
The Model Comparison Tool report in Google Analytics evaluates non-last click models to help you better measure success.
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BERT is rolling out to Google search in over 70 languages
The algorithm was first introduced to search in October.
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Advertisers increased Google Shopping spend by 32%, Amazon Sponsored Product by 50% YoY this holiday cyber weekend
Advertisers benefited from flat to moderately higher CPCs between Thanksgiving and Cyber Monday.
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Google extends ‘Incognito Mode’ in Maps to iOS users
Bulk delete in Timeline is coming to Android next month.
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Privacy-focused, rewarded ads browser Brave tops 10M monthly active users
MAUs have doubled in the past year.
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How to level up from a Google My Business apprentice to a GMB master
Your business page is a dynamic asset so prioritize these updates to gain a distinct advantage over those that do not.
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TripAdvisor buys SinglePlatform to enhance services for restaurants
The acquisition is part of a strategic shift to deepen restaurant relationships and diversify revenues to better compete with Google.
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Google search quality guidelines update emphasizes users of diverse backgrounds
Evaluators are reminded not to base ratings on personal viewpoints.
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Google extends optimization score to Display campaigns
Display-specific recommendations are also now available.
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Package tracking on Google’s search results page is coming to more carriers
Shipping companies around the world can now opt into the early access program.
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Now is the time to position your site for a successful start to 2020
If your strategy has a heavy focus on link acquisition, the end of the year is a good time to shift some of your efforts to other areas.
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Google Search Console messages can now be viewed without leaving reports
Messages are also categorized by type.
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Video: Jeff Selig on the early days of SEO, Google algorithms & international SEO
Is there ROI in international SEO? How do you build sites that rank after Google algorithm updates?
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Google co-founders step down, Sundar Pichai to lead both Google and Alphabet
Page and Brin will remain as board members.
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