SameSite requirements for cookies: What SEOs and developers need to know
Get prepared for SameSite cookie handling behavior coming to Chrome, Firefox and Edge browsers.
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Case study: The true value of informational content for e-commerce SEO
Data suggests that informational content pages do indeed help rank better for search queries with commercial intent.
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Google Search Console unparsable structured data report data issue
No need to panic, the errors you may be seeing in Google Search Console might be related to a bug with Google and not an issue with your web site.
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Google January 2020 core update almost done rolling out
Check your analytics and rankings to see how this latest core update impacted you or your clients.
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Google rolls out organic ‘Popular Products’ listings in mobile search results
The listing are powered by product schema and retailer feeds submitted to Google Merchant Center.
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Microsoft Advertising to deprecate average position after all
The change brings position reporting in line with Google Ads.
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SMX Overtime: When to use PPC automation (and when not to)
PPC expert Aaron Levy shares his insights about how to structure accounts to use automation effectively during a rountable discussion at SMX East.
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Google buys Pointy to bring SMB store inventory online
The company offers an elegant solution to the challenge of getting local merchant inventory into search results and ads.
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Google Ads enables bid simulator for Target ROAS, budget simulator for Maximize clicks, conversions
See the projected impact of making bid or budget changes in your campaigns that use these smart bidding strategies.
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7 reasons why you need to update your reputation management strategy in 2020
Whether repairing or proactively managing your reputation, prioritize a multi-pronged approach to build a positive impression for your online identity.
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Responsive search ads available globally in all Microsoft Advertising interfaces
Microsoft recommends running up to five ads per ad group, including at least one RSA.
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Google rolling out desktop search redesign with black “Ad” label, favicons for organic results
After several months of being live in the Google mobile results, Google has launched the new design on desktop.
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Google’s ‘My Business Provider’ program replaces ‘Trusted Verifier’ for GMB outreach
But agencies, SEOs, and resellers are not eligible to become MBPs.
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Video: William Álvarez on the importance of structured data and Google search
He also likes to give back to the SEO community by mentoring less experienced SEOs.
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Save up to $450 on expert-led search marketing training
Drive more awareness, traffic, conversions, and sales with actionable tactics and fresh insights from marketing leaders.
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