In feature battle with Google, Yelp improves restaurant waitlist functionality
Yelp is trying to stay one step ahead of Google with tools that benefit both consumers and business owners.
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Google experiments with public search profile cards
Currently limited to India, the Google+-like feature gives personal brands and individuals some control over their own search results.
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New Google Lighthouse extension for Firefox goes live
Google wants Chrome team products widely distributed and that includes Firefox.
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Yotpo taps Bazaarvoice Network for review distribution to retailer sites
Marketers should consider a diversified review strategy given evolving consumer behavior around review consumption.
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How SEOs can grow their talent, influence and impact
SEOs who adopt the growth mindset will be able to provide integrated services that span across paid search, mobile, content, social, display and email.
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Digital asset management platforms: What are they good for?
DAM can play a vital role in your marketing organization, unifying online and offline marketing channels and leading to more efficient marketing resource allocation.
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Google Rich Results testing tool adds support for ‘How To’ markup for Google Home displays
You can now test your pages in real time to see how Google can display your how-to pages on smart displays.
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Google mobile-first indexing to be applied to all sites within a year
Google is sending notices to sites that have mobile-first indexing issues.
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Create display network exclusion lists with this (free) tool
A tool born out of frustration could save you time managing brand safety.
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Google search view in 3D now live for e-commerce sites
This was announced in 2019 at Google I/O and Google showed examples of this in search but now it seems third-parties can go 3D.
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Google Search Console now lets you export more data
Use your exported Search Console data to join datasets, import it into other tools or visualize the data as you see fit.
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‘Made in USA’ ad extensions spotted on Bing
The latest automated extension test from Microsoft Advertising.
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Smart Shopping campaigns: How to test and extract more value from automated campaigns
Kirk Williams of Zato Marketing says Smart Shopping campaigns are worth testing when you understand how they work.
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Google Images to replace dimensions overlay on image thumbnails
Google will instead show product, recipe, video, and soon, licensable labels in place of that dimensions information.
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