Pro Tip: What it takes to build high-quality links
You have to invest real time into earning links from high-authority sites by doing your own research and digital public relations.
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Google’s got a new Shopping ad test — and it’s a weird one
A Shopping ad is accompanied by a clickable text unit.
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New Google ‘Rising Retail Categories’ tool exposes fast-growing product searches
This is the first time Google says it has provided this kind of data to the public.
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Google is suggesting searches based on users’ recent activity
The suggestions surface for multiple intents for logged-in users.
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Oops, LinkedIn temporarily drops out of Google Search
Even the biggest sites on the internet can have problems with their SEO and Google.
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Attend SMX June 23-24… for free!
Join us online for SMX Next, a free virtual event designed to equip you with actionable SEO and SEM tactics that can drive more traffic, leads, and sales.
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Less than essential: Why smart speakers are like smartwatches, not smartphones
The devices have reached 50% of US homes, but fallen flat as a channel
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Shielding your business in a pandemic
SEO is one of the best channels to invest in right now to attract new customers and reinforce the loyalty of your existing client base.
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Help us chart how marketers are feeling about in-person conferences and trade shows
We want to know how your thoughts on attending live person events through the end of this year.
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Is it an algorithm update or is Google adapting to new search intent? [Video]
‘The idea that what’s happening with searcher behavior is not causing these shifts means that Google is in there writing that code for every intent, every day, and I can’t believe that’s what’s happening,’ said Dr. Pete Meyers on Live with Search Engine Land.
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Advertisers signal glimmers of optimism
Despite numerous unknowns and continued challenges, many agencies and advertisers have shifted gears for the next phase.
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Advertisers signal glimmers of optimism, start spending again
Despite numerous unknowns and continued challenges, many agencies and advertisers say they have shifted gears for the next phase.
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Google Search Console now supports SpecialAnnouncement schema
The Rich Results Test tool now also supports SpecialAnnouncement markup.
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A script that detects anomalies at a local level
This script alerts advertisers when regional differences related to the coronavirus have an impact on your PPC campaigns.
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Shopify launches post-COVID POS, Yelp rolls out omnichannel tools for SMBs
The companies are part of a shift toward deeper integration between online and offline operations.
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