Query Syntax

Understanding query syntax may be the most important part of a successful search strategy. What words do people use when searching? What type of intent do those words describe? This is much more than simple keyword research. I think about query syntax a lot. Like, a lot a lot. Some might say I’m obsessed. But it’s totally […]

Query Syntax

Understanding query syntax may be the most important part of a successful search strategy. What words do people use when searching? What type of intent do those words describe? This is much more than simple keyword research. I think about query syntax a lot. Like, a lot a lot. Some might say I’m obsessed. But it’s totally […]

The post Query Syntax first appeared on Blind Five Year Old.

Facebook is a local search engine. Are you treating it like one?

Over 600 million users visit FB business pages every day. 52% of consumers have discovered a brand there. Why and how to optimize for Facebook local search.

The post Facebook is a local search engine. Are you treating it like one? appeared first on Search Engine Watch.

An SEO’s Guide to Using Robots Exclusion Protocol

How to use Robots.txt rules including wildcards, the X-Robots-Tag and noindex indexing directives to keep your content out of Google. Occasionally, we all find an item of content that has been indexed by a search engine that we don’t want other people to find. Years ago, one of my clients allowed hundreds of CSV’s with […]

The post An SEO’s Guide to Using Robots Exclusion Protocol appeared first on Builtvisible.

Cybersecurity in SEO: How website security affects SEO performance

Websites suffer an average of 58 attacks every day. Here is a very thorough, careful overview of how these attacks can seriously impact on your SEO.

The post Cybersecurity in SEO: How website security affects SEO performance appeared first on Search Engine Watch.

Identifying dead links for more effective link analysis

Link analysis projects can be difficult and time-consuming, especially for websites with larger link profiles, which is why optimising your workflow and improving the integrity of your data is so important. In the last couple of years, I’ve been lucky enough to work with websites that have tens of thousands of domains pointing at them, […]

The post Identifying dead links for more effective link analysis appeared first on Builtvisible.

Why SEO and front-end developers are the perfect search marketing team

Getting SEO and front-end developers to work together can lead to spectacular success. Find out how this approach can take your strategy to the next level.

The post Why SEO and front-end developers are the perfect search marketing team appeared first on Search Engine Watch.

What I Learned In 2018

(This is a personal post so if that isn’t your thing then you should move on.) 2018 was a satisfying year because many of the issues that I surfaced last year and in prior years were resolved. I moved my business to expertise retainers, was more comfortable with success and stopped beating myself up (and […]