How to put together a B2B lead-generation SEO strategy
This article will show you how to craft and measure the performance of a purpose-driven SEO strategy in five easy steps.
Post from Adam Mason
Digital travel and SEO: how Skyscanner dominates the SERPs
The digital travel market has grown rapidly over the last decade. Sales in Western Europe totalled $152 billion in 2015, with the worldwide … read more
Where do the biggest brands spend their marketing dollars?
Different retailers have different priorities when it comes to their marketing budgets, but the most valuable brands – Amazon and Apple – … read more
Five of the most interesting search marketing news stories of the week
It’s Friday, and time for our weekly round-up of the week’s news in search marketing. Today we have the most expensive AdWords … read more
What does Meeker’s Internet Trends report tell us about voice search?
This week saw the publication of Mary Meeker’s annual Internet Trends report, packed full of data and insights into the development of … read more
Google launches tool to test your site’s mobile friendliness and speed
Announced on the Google Small Business blog yesterday: a new tool to test how your site works across different devices. It seems to … read more
Why Beyonce is the Queen of SEO
When you think of authority and influence in SEO, who comes to mind? Rand Fishkin? Matt Cutts? Beyoncé?
Those first two are pretty typical responses. SEO consultants live and die by the information they share and rightfully so – they’re two of the top experts in the field.…
The post Why Beyonce is the Queen of SEO appeared first on Seer Interactive.
Six lessons advertisers can learn from local SEO
Last month, ClickZ Intelligence published its report into ‘The State of Mobile Advertising’, in partnership with Search Optics. Among the report’s findings … read more
Hybrid SEO: bright futures for personal & professional career progression
SEO is a challenging and rewarding career for people from a number of different types of backgrounds. It requires a degree of … read more
Google’s next mobile-friendly update will include page speed
The speed of mobile pages isn’t currently used as a ranking factor by Google, but that will change with the next mobile … read more
How search can help with planning your m-commerce site
Last week we launched ClickZ Intelligence, a new service providing actionable insights into the worlds of digital marketing and ecommerce. One of … read more
Does Google look at anchor text in internal links?
Internal linking is a key SEO tactic, one which allows websites to send clear signals to Google on the relative importance of … read more
The continuing rise of voice search and how you can adapt to it
Google’s I/O developer conference brought several huge announcements about Google’s future direction and projects, including two new technologies which demonstrate just how … read more
How Many Pages On My Site has Google Indexed? Measuring Site Indexation
How many pages on my site has Google indexed? Getting an accurate answer to this question, especially with larger sites, is actually quite difficult. It’s smart to rely on your own data, that’s for sure. We know that using a site: operator in Google search will yield inaccurate results: Five hundred and something pages seems […]
The post How Many Pages On My Site has Google Indexed? Measuring Site Indexation appeared first on Builtvisible.
Five ways UX blends with SEO to improve a site’s performance
It’s SEO that may lead traffic to the site and help it reach a higher position on SERPs, but it’s UX that will determine whether the traffic can be maintained and converted into the set goals.
Why ecommerce sites should use both SEM and SEO for acquisition
It is well-known that in order to get a good return on investment in terms of marketing, online retailers need to be constantly in front of their customers.
How to write meta descriptions for SEO (with good and bad examples)
What is a meta description? How do you write one? Why are meta descriptions important? Do they actually help with search engine optimisation? Can I see some good and bad examples?
Part 2: Does Google Count Anchor Text In Internal Links? Bonus – A Theory About How A ‘Quality Metric’ Might Be Used By Google
ADVICE WARNING – This is part of a series of SEO ranking tests that look at traditional ranking signals and their effects on SERP positions. I would certainly NOT go and implement sitewide changes to your site based on this or recent posts. WAIT for the series to END so you can make a more […]
Read the full article here Part 2: Does Google Count Anchor Text In Internal Links? Bonus – A Theory About How A ‘Quality Metric’ Might Be Used By Google
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Hire Hobo To Review Your Website
What is a SEO Audit, and How Can It Help Your Business? A technical SEO Audit should clearly highlight the changes that need to be made to your website to meet Google’s demands for a ‘high-quality’ website. We provide that type of analysis, and you can buy a report online. Meeting these demands is the […]
Read the full article here Hire Hobo To Review Your Website
Check Your SEO For FREE With Our Free Help Tool
© Copyright 2006-2016 Hobo-Web LTD – ADDRESS: 24 Patrick Street, Greenock, Scotland, PA16 8NB, GB | TEL: 0845 094 0839 | FAX: 0845 868 8946
Google AdWords launches new features for mobile ads and maps
Google has introduced new tools and features to AdWords to specifically address the consumer shift towards mobile. The changes and additions have … read more