10 tips to get your website to the top of Google search
There are hundreds of things you can do to top Google search, this is a list concentrating on the more recent SEO developments.
Five common website redesign and rebranding mistakes to avoid
There is a lot of pre-planning and execution needed from an SEO perspective to ensure a website retains the keyword rankings and organic traffic you have built up in the past.
Q&A: ESPforMe’s Scott Rummler on how the future of search may all be in your mind
What do you imagine is the future of search?
How content marketers and SEO experts can optimize for RankBrain
Around October 2015, Google announced it would be using artificial intelligence to help deliver its search results. This machine-learning AI system is called RankBrain.
55% don’t recognise paid ads in Google SERPS: stats
55% of searchers don’t know which links in the SERPs are PPC ads, according to a new survey. I covered this topic … read more
Accelerate Mobile Pages – The Latest
Since It’s Launch, Accelerated Mobile Pages Have Developed Significantly. Discover What AMP Changes Google’s Latest Announcement Will Bring.
Post from Luke Monaghan
11 SEO myths to forget in 2016
Whether you’re an expert or a beginner at SEO, it’s always useful to compile all the myths you read about, so you can work out for yourself the ones you actually need to be worried about.
Collaborative Link Building: Tips and Tools for Working Better with Clients
Recently Linkdex’s Jono Alderson (@jonoalderson) wrote an excellent piece about how SEO agencies should better serve clients. Here are a few snapshot takeaways from the post: “Brands should consider why they’re outsourcing, rather than what.” (Original emphasis) “For the most part, [outsourcing to agencies] worked, because in-house teams tend to be short of executional resource, […]
Post from Steve Morgan
How to implement Google AMP on your WordPress site as easily as possible
With the news that Google will be rolling out its accelerated mobile pages (AMP) to all organic listings beyond the ‘Top Stories’ you’ll be forgiven for getting a little bit panicky.
What are the top 10 most popular search engines?
You know, apart from the most obvious search engine. And possibly the second most obvious one too. In fact I’ll start again, what are the eight most popular search engines after Google and Bing?
What should I do when I discover a competitor’s Private Blog Network (PBN)?
Wherever you land on the private blog network (PBN) argument, it always pays to have a plan in place for when you encounter a competitor’s network.
Friday Talk: Lisa Myers – Using Creative Campaigns to win in SEO
Lisa Myers talks about hugely successful SEO campaigns.
Post from Bas van den Beld
Five simple SEO practices to remember when setting up a new blog
When trying to optimise a new blog for SEO, most individuals and businesses can get confused. There’s sometimes too much information, and guidance can be very technical.
We Optimized Meta Descriptions Using PPC Data & Increased Organic CTRs by 65%
Seer conducted a new test to drive more clicks from organic search results, by using insights from paid search data. The results were staggering: we generated a 65% average increase in CTRs (click through rate) from the SERPs to our client’s website.…
The post We Optimized Meta Descriptions Using PPC Data & Increased Organic CTRs by 65% appeared first on Seer Interactive.
Voice: the future of next-gen search – expert predictions
Recently, SEMrush had a roundtable discussion on voice search with three industry experts: Will Critchlow, Chris Marentis and Neil Walker.
Preparing for SEO in 2017: yes it’s that time already
It might be hard to believe, but we will soon be entering the fourth quarter of 2016 and it will be time to start preparing our digital strategies for 2017.
Ways Recommendations Fail and How Split-Testing is Changing Consulting
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It’s always bugged us that so many recommendations get shoved in a drawer and never seen again.
How to add Schema.org markup to your email marketing
If you’ve ever used Schema.org to mark up your webpages, you’ll know it’s a great way to help search engines interpret your content and create more relevant, rich and attractive search results.
Google AMP is coming to organic search results
Six months ago, Google’s Accelerated Mobile Pages initiative was only available in the ‘Top Stories’ carousel of it search results. Now Google has announced that AMP support will be rolled out across the entire organic search results page.
26 best expert-recommended free SEO tools
SEO at its most technical level is all about the minutiae. The small, precise details that no-one else may notice, but can make the world of difference to your website’s place on the SERPs.