Category: Google Search Engine Optimization

Google’s John Mueller reminded us that when it comes to your CSS background images, Google won’t be indexing or ranking those images in image search. John Mueller said on Twitter “last I checked, we don’t use CSS background images for image search.”
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The upcoming Google Page Experience Update which is suppose to launch next month is not going to be real time, like some of Google’s other algorithm updates. This is kind of obvious, since we know there is a 28-day delay in gathering the core web vita…

If your website contains both YMYL, your money / your life, and non-YMYL topics of content, you may want to consider separating those out into their own standalone websites. Google’s John Mueller implied that sometimes Google can do that automatically …

Google has made changes to how it calculates the CLS, cumulative layout shift, metric within core web vitals. Specifically maximum session window with 1 second gap, capped at 5 seconds. This was done to make it “more fair for long running pages and si…

Gary Illyes from Google said when it comes to ranking in Google, it is often not about your core web vital scores, if you are using AMP, nor your database size. After you know that Google can access and render your pages, the next step is making sure …

Google made a small update to the video structured data help documents to communicate that the thumbnailUrl now also supports WebP and SVG image formats, in addition to the already documented BMP, GIF, JPEG, and PNG image formats.

Google updated its Google Discover guidelines to specify that it won’t show “content that’s not desired or that might confuse readers.” Google specifically gave these examples of content that it might not show in Google Discover.

On April 6th, Google said it made an update to “the algorithm for counting image impressions in Search results.” This might lead to a “Small drop” in the image impressions you see reported in the Google Search Console Performance Report.

Google’s John Mueller has said many times that 302s vs 301s are pretty much the same thing in terms of how Google treats redirects. He often said not to worry about using a 302 over a 301 or the other way around. The question is why? John basically s…

A site owner on Reddit asked if there is a way to remove his site from Google Search in a specific country, specifically Indonesia. John Mueller of Google said there really is not way of doing that, he said “you can’t reduce your rankings in one count…

Google’s John Mueller said again that the best method to block Google from crawling and then indexing your staging site is to block GoogleBot and other humans with authentication. Prompt the access request to the staging site by requiring them to ente…

After many months of Google teasing us that Google Search Console will gain support for regular expressions, even sharing a help document around it, Google has finally launched regex support in the performance report filters.

Sean Brattin asked Google’s John Mueller a couple of months ago if Google uses Cloud Vision AI within Google Image Search. The answer was no, but John did say that Google did talk about “about doing that in the past” but ended up not to do it.

It was yet another busy month in terms of Google algorithm updates, all of which are unconfirmed. But we had six, maybe seven, unconfirmed updates in March. This is all while we wait for the next Google core update. The good news, featured snippets r…

A webmaster asked on Twitter if having “a lot of bot traffic coming in” and if that bot traffic is “tagged under organic traffic, will this have an adverse any effect or does google ignore this.” The answer is no, John Mueller of Google said “That has…

I covered this the other day but it needs to be pulled out and emphasized as its own story. Google said that pages can be included in the top stories carousel and section even if the core web vitals is not “cleared” or met.

Google’s John Mueller said when it comes to crawl budget, it is possible that Google may group your subdomains together for crawl budget purposes. John explained “our systems try to figure out which infrastructure belongs together.”

I am still not over losing rel prev/rel next and Google’s John Mueller was asked about it on a video hangout from yesterday. In short, John said Google is no longer using this and no longer needs to. Google is now “able to recognize common types of pag…

Google’s John Mueller answered five different SEO related questions in a video less than two minutes long. It is called the SEO Lighting Round video where he answered the following questions.

Google’s John Mueller said in the Friday webmaster hangout said that “especially for medical topics, anything that’s a little bit more critical” Google is more selective and critical over. He said he would see an “medical e-commerce site kind of falli…