Google: Mobile & Desktop Pages Don’t Have To Match But They Must Fulfill The Same Purpose
Google’s John Mueller said again that your desktop pages and mobile pages do not need to match exactly. But what they really need to do is “fulfill the same purpose.” He said the mobile and desktop “pages don’t have to be exactly the same.”
Google: Clicks On Newsletter Emails Don’t Help You Rank Better In Search
Google’s John Mueller said that no, clicks on newsletter emails do not help your SEO or help you rank better in Google Search. He did add that “it’s good to have multiple separate sources of traffic to your website, and not everything needs to have an…
Google Search Opens Complaint Thread For Title Changes
Google has opened a dedicated thread where you can post examples of poor titles that Google has created in lieu of your HTML title tags. The thread asked you to include the the URL of the page, the title shown, the device type used and any additional f…
Google Search Console Performance Reporting Is Currently Stuck
This morning I’ve been noticing a lot of complaints about the Google Search Console Performance report being delayed and data not fully being represented. It seems to be a global issue and even John Mueller of Google confirmed there is an issue at the…
Google Confirms Titles Did Change To Not Use The Searcher’s Query
A week after Google made a change to the titles it produces in its search results, the search company confirmed it actually did make these changes. I mean, why didn’t Google just write about it when they first noticed it, did they think we wouldn’t no…
Google Hears Title Snippet Feedback, Hopes To Improve Results & Maybe Add Search Console Tools
Last week we were the first to report on the change Google made around its titles in the Google search results. In short, Google seems to be showing less titles from the title tags than it did the week prior. Google has been listening to the feedback …
Google Has No Plans To Separate Out Control Of Indexing For Discover or Top Stories
Google’s John Mueller said on Twitter that the search company has no plans to separate out indexing and visibility controls specifically between Google News, Search, Discover or Top Stories. If you are in Search, you can be in the top stories carousel…
Cross-language Results Google Search Console Performance Filter
Google has a new (I think new) filter in the Google Search Console Performance report named Cross-language Results. I have never seen this filter, but I suspect this is related to if Google Search will take other languages, translate them for you, and …
Google: Personalization In Search Is Extremely Light & Rare For Ranking
Google’s Danny Sullivan confirmed, again, that personalization in Google Search is an “extremely light” ranking signal. In fact, he said personalization is “fairly rare” to be used for ranking purposes.
Google: The Header To Title Tag Snippet Change Is Not Related To Passage Ranking
A couple of days ago, we broke the news, that many are noticing a change where Google is using the header tag over the title tag more often these days for the Google search result snippet link. Some are suggesting that this change (which is not that h…
SEO Concerns If Agency Threatens To Delete Your Site
We have seen lots of SEO threats in the past, mostly around negative SEO but I have not seen one threaten to delete a whole website. Someone went to Twitter asking for advice from Google on how to deal with such a threat.
Google: Cover All Your Bases With Searcher Intent & Your Content
Lily Ray shared an interesting chart from Ahrefs, the SEO toolset, showing how for a single keyword phrase, there were multiple intents from searchers spike over a different time period. In which, John Mueller of Google responded that it makes sense t…
Google: We Will Retry Old Redirect URLs For Years
Google’s John Mueller once again confirmed that Google will continue to retry old, redirected URLs for years and years even if the redirect remains in place for a long time. John said on Twitter “I suspect we’ll keep retrying these for years, on and o…
Google Displaying Header Tags Instead Of Titles For Search Snippets?
I am seeing numerous complaints this morning that Google is showing header tags, H1s and H2s, instead of the meta title tags, for its search result snippets. I am seeing some public complaints on Twitter, but also in some of the private forums and ema…
Google Opens Indexing Bugs Reporting Tool To Search Console Users
Google announced that all signed-in Google Search Console users who go to the English help form can now submit indexing bug notifications to Google. This ran as a pilot to a limited number of users back in April but is now open to a lot more Search Con…
Google On Being On The Right Track To A Google Core Update Quality Recovery
Google’s John Mueller was asked a two part question on the last video hangout he conducted. The first was, does it still take several months for Google to reevaluate the quality of a site. The second is, how do you know that you are on the right path…
Google: Most Google Updates Are Not In Response To Search Spam
John Mueller, a Google search advocate, said on Twitter that most of the updates Google does related to Google Search are not in response to any spam action. So it is not like Google is reacting to spam all day with various Google algorithm updates.
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Google Looking For Examples Of GoogleBot Refresh Crawl Surges
Gary Illyes from Google posted on Reddit that he is looking for examples of where GoogleBot might not be behaving. Specifically he wants examples of “cases where refresh crawls are going nuts.” I assume this means where Googlebot is recrawling pages i…
Google: Moving Links Around On A Page Won’t Boost Your Search Rankings
John Mueller of Google said that by just moving a link from one position on a page to another position on a page – you likely won’t see any ranking boost from that action. He said on Twitter “I wouldn’t assume that you’d get a boost out of just moving…
Google Podcasting Requirements Updated: Show Level Detail Required
Google has posted a document about upcoming changes to the Google podcasting requirements coming by September 21, 2021. All podcast RSS feeds must now include more details on the show level to be eligible to appear in Google Search and Podcasts recom…