Category: Google Search Engine Optimization

There is a new SEO myth floating around that says CTAs, call to action buttons, placed above the fold is bad for Google search ranking and SEO. That is simply not true and John Mueller of Google said so on Reddit saying “Google search doesn’t say anyth…

Google’s John Mueller and Gary Illyes both said in a Reddit thread that code to text ratios for SEO does not matter. John Mueller said it is not an SEO factor and Gary Illyes said “it doesn’t matter.” This is not new, Google has said this numerous tim…

Google is having a hard time holding on to its data in Google Search Console. Google posted yet another data logging issue on its site, this time it impacted the performance reports for all – Google Search, Google Discover, and Google News. This happe…

Last week, we saw reports that some Shopify sites were showing massive declines in crawling activity from Google’s Googlebot. John Mueller of Google responded this morning that this was “temporary drop in how we calculate how much we can crawl” adding…

Google’s John Mueller said it only makes sense to update the date on a piece of content or article when you either “write something new or significantly change something existing.” He said this on Twitter and it goes along with previous advice John has…

Starting in mid-December, Google seemed to start showing more product rich results in the search results for many snippets even if those pages did not have product structured data on them. Brodie Clark first posted about it on January 12th (which we c…

Aleyda Solis did a Twitter poll thread, multiple polls in a Twitter thread, around the Google page experience update. In short, the poll shows that page experience related metrics, such as core web vitals, is more important to their SEO recommendation…

As you may remember, in August 2021 Google changed the algorithm it uses to determine your title links (tags) in the search results and it caused a huge issue in the SEO community. A couple months later, Google toned down some of those title changes …

Google announced on Twitter yesterday that the Search Console snapshot in the search results now also supports domain properties. This is a snapshot card of some of the higher level data for your site from Search Console directly in the search results….

You know how you can like the Google Discover stories Google puts in your Google home page feed by clicking on the heart icon? Well, did you know that Google may share those likes with publishers, anonymously?

Google’s John Mueller said that not all links are given full weight and does not pass the full signals it can potentially pass. Instead, Google might not pass any weight from the link or might pass partial weight from the link.

Google’s John Mueller said on Twitter that Google Search does not count links on a domain level. John is basically saying that each link counts for itself and that each URL counts for itself, the links don’t add up to some overall authority metric tha…

Google has put together a new help document on SafeSearch where it merged a bunch of content into a single page around this topic. It also added content around how SafeSearch works and a new section for troubleshooting that adds some details.

Google Merchant Center announced that auto-tagging is now available for free listings on Google Shopping. “Auto-tagging for free listings is now available in your Merchant Center account,” the search company wrote.

Google this morning launched a new API for Search Console – the URL Inspection API. This API lets you programmatically interact with the URL Inspection Tool that you would manually interact with within Google Search Console, but with code. SEOs and d…

Google has said it changed the error and issues reporting in Google Search Console for Breadcrumbs and HowTo structured data. This may result in new errors, warnings and issues or changes to the severity of the issues already reported by Google in Sear…

About a year ago, Google first introduced guidelines around manual actions for Google Discover and Google News. In the past week, I have seen numerous news publishers, both large and small, receive such manual actions.

Google’s John Mueller said the location of internal links, links you place on your website to other parts of that same web site, does not necessarily matter if they are in the body content, footer, header or other sections on the page. The content, th…

Danny Sullivan of Google said that no one was infected by the search spam issue around untitled documents. He said this is a spam issue, not a malware issue and “no one is infected with anything.” Sullivan added that the spam team is already on the i…

Earlier this month we reported that Google said there is a backlog with the manual actions in the queue, some as far back as over several months ago. Well, I am seeing some reports from SEOs that some of those manual actions are now being processed.
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