Category: Google Search Engine Optimization

Shortly after Google released the Google Panda 4.1 update, I asked if this site was hit by the almighty Panda algorithm. It clearly looked like it was and I believe it was hit by Panda. Nothing has changed since. Not to this site, not to the conten…

Almost four years ago, Matt Cutts, Google’s head of search spam, made a video on how Google ranks the site command results. In short he said, Google may use a form of PageRank to order them…

A Google Webmaster Help thread has one webmaster who says the fetch and render feature within Google Webmaster Tool’s Fetch as Google, shows an “Error” message without any reason.

After much back and forth in the forums…

Despite Google having a rich snippet spam form to report rich snippet spam to…

There is a wonderful thread that is pretty deep right now, going on at WebmasterWorld talking about the 2014 trends in search, and what people expect to see in search in 2015 – mostly on the organic side…

Google’s John Mueller in a Google Webmaster Help thread stated that testimonials are not reviews and thus should not contain the rich snippet markup for reviews…

The topic of creating a new site versus fixing your old site after being penalized is not new. Even Google told us that sometimes it makes sense to start new versus fixing an older site…

Often you see people claiming that since Google Webmaster Tools shows X, that web search much show the same thing. Or because there is a concern in Google Webmaster Tools…

Google’s John Mueller said in a Google+ hangout the other day that Google is working on some “fun stuff” around the search query reporting tool in Google Webmaster Tools.

John said this at 25 minutes and 55 seconds into the video…

Excuse the horrible job photoshopping the Santa hat onto John Mueller but he was up at 1:30am his local time, last night, Christmas eve, responding to Webmasters in the Google Help forums…

I asked Google’s John Mueller yesterday, based on an argument I had with a group of SEOs the previous Friday, if Google will also look at the mobile template to determine if content hidden…

A Google Webmaster Help thread has one webmaster asking why GoogleBot seems to be maxed out at crawling his site at 10 requests per second. The webmaster even documented the behavior over time and plotted it in this graph below…

Google App indexing is taking on and as more and more app developers start to integrate their app content within Google search, more and more questions arise.

App Indexing lets you send your mobile searchers directly to your content within your app……

Google revamped their local search algorithm, we named Google Pigeon, in July of this year. It was a significant change to how Google ranked and ordered the local search results both for local queries in Google search, and within Google Maps…
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This actually dates back at least a couple months, but no one really talked about it in our community until now. That is, the Google Knowledge Graph “Notable Alumni” carousel.

A WebmasterWorld thread has one user saying “it’s not inaccurate…
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Google News will be publishing a newsletter for publishers every now and then. The first one should be coming soon.

Stacy Chan from the Google News team posted in the Google News Help forum about it…

Google’s John Mueller answered a question in Stack Exchange about if GoogleBot uses SPDY for crawling the web.

The question:

When SPDY is available for a site, does Googlebot use it…

Google’s Gary Illyes posted a poll on Google+, which currently has only 70 votes…

It has been a while since we found much shuffling around Google Panda, which is not normal being that it most recently has been updating at least every few weeks or so…

Google acquired Metaweb back on July 16, 2010, which powered Freebase. Freebase is one of the sources of data Google uses to power their Knowledge Graph. Many SEOs were able to manipulate…