Category: Google Search Engine Optimization

Yesterday we reported that Google is aiming to use machine learning in spam algorithms, to better fight spam.

Shortly after I wrote that, former Google spam fighter Murat Yatagan…

Continuing with our coverage of the Google Q&A via WebPromo that we covered over the past day, with Andrey Lipattsev… He explained why some non-English language based Google search results appear easier to spam, even though the spam algorithms are global…

The debate on whether Google is telling the truth about click data, i.e. pogosticking, clicking on a search result and jumping back to the search results page shortly after, influences the rankings of that search result is a topic that won’t die…
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Surprise, surprise, the top three ranking signals in Google’s search ranking algorithm is content, links and RankBrain. Not necessarily in that order, but content and links are more important ranking signals than RankBrain…

A Google My Business Help thread has a local SEO who is furious with Google that over 60 of his clients were suspended from Google My Business (the local maps listings) overnight because he manages all these clients in a single account…

Google’s Andrey Lipattsev, a Search Quality Senior Strategist, said yesterday at the 42:40 mark in the video, based on a question from Rand Fishkin, that Google is exploring using machine learning with web spam…

Google’s John Mueller confirmed on Twitter that having space separated attributes in the nofollow attribute will still work as a nofollow.

He said rel=’external nofollow’ is the same as rel=’nofollow’ for the purpose of ensuring Google doesn’t follow…

On Twitter @dhinckley said that according to Moz over here, 302 redirects pass zero “link juice,” also known as PageRank. John Mueller said that is not true…

Former Googler, Pierre Far, spotted and posted on Google+ that the Google crawler (GoogleBot) now sends HTTP requests with English setting Accept-Language in the request header.

One of the more complicated topics in SEO is internationalization, geo, languages…

Google seems to be showing more and more of the “people also ask” feature in the search results. Pete Meyers from Moz said on Twitter that there was a jump in how often Google is showing them in the search results…

As you know, we’ve been living in a RankBrain world for some time in Google. Recently there has been some coverage on it around Google not fully understanding it…

Did you know you can opt out of showing up in the featured snippets box…

At SMX West a few weeks ago, during Paul Haahr’s awesome presentation and Q&A…

Google announced yesterday that they are updating their smartphone user-agent to a new user-agent on April 18th. The new user-agent drops the iPhone bit from the string and replaces it with Android…

Google has deployed RankBrain for some time and we know it is confusing so there are many questions out there on it.

One question posed to Google was how does RankBrain impact crawling on your web site. Does RankBrain determine how much Google will c…

A question was posed to Google’s Gary Illye’s on Twitter if Google’s crawler and indexer understands the text embedded in an image, maybe through OCR or other techniques. I am surprised to hear Gary say no…

Google’s Zineb Ait Bahajji shared on Google+ a change in how Google generates the URLs for the Search Analytics date range based reports in the Google Search Console. Now if you ask for the last 7 days or last X days…

So the folks at Distilled wrote a piece “Google to Announce that Links are no Longer a Major Ranking Factor…

Google’s John Mueller confirmed in a Google+ hangout last Tuesday that Google does use site wide or site authority to determine where new pages that have no page specific signals should rank in search…