Category: Google Search Engine Optimization

Google’s John Mueller made it loud and clear on Twitter that you should try to use anchor text in your links and alt text in your images. He said “I wouldn’t leave it out if you can avoid it” when he was talking about anchor text in your links and alt…

Google seems to have dropped many of the carousel lists for those “best” or “top” style queries. Not all, but many. For example…

Google’s John Mueller said it is not true that Google’s own engineers do not “know the exact composition of their highly complex algorithm.” Many folks in our industry, including myself…

Jennifer Slegg wrote this morning that Google has dropped the second version of the listing for sites that are in the featured snippet. Meaning, if you have a URL in the featured snippet at the top of the page, Google won’t show it again on that page….

Google’s John Mueller answered a geotargeting and hreflang question in the Google Webmaster Help forums…

Everyone knows, Google from time to time will try crawling 404s – it is normal and expected. But does that impact your crawl budget…

Yesterday we reported that there is a difference between links from spammy sites and unnatural links. So it got a lot of people thinking about that, whereas many SEOs try to remove links that are on spammy sites – not all of those links are unnatural….

Yesterday we reported that the data that comes out of the web interface and API for Search Analytics within the Google Search Console are the same for the most part…

Did you know getting links from spammy sites is different from getting unnatural links…

Ever see a spike in the 404 errors reported in Google Search Console’s crawl error report? Espesially from URLs that have been 404ed for ages…

Google’s John Mueller said that the Google Search Console API does not do any data sampling. He said it uses the same backend data as you would get in the web user interface. He did add that the API does have limits but added there is no sampling of d…

Back in May 2016, a year ago, we reported some people seeing a filter in the Search Analytics tool in Google Search Console…

The other week, we spotted Google showing a job portal search results set in their web results. It was an experiment that Google would not confirm outside of saying they are always testing things…

Dan Shure asked Google’s John Mueller on Twitter if the Google might be adding to the Google Search Console’s Search Analytics tool even more advanced filters. Specifically…

A couple weeks ago, Gary Illyes from Google posted on Twitter saying “I’m often wrong.” I let that one slide and decided not to cover it with a title saying “Google says they are often wrong,” or something like that…

Gary Illyes from Google said on Twitter that simply adding a video to your web page or web pages won’t help that page rank better. Gary wrote “having a video on your page will absolutely not help you rank better in web search…

On April 23rd, a webmaster went to the Google Webmaster Help forums because his site’s home page was not being fully indexed and kept on dropping out of the index. The question really baffled a lot of SEOs…

Google’s John Mueller said this week in a Google Hangout at the 25:05 mark into the video that Google may decide to release the mobile first index in batches. As you know…

I’ve seen this a lot, where websites will try to add value to their site in tons of industries, be it retail, real estate, medical and so on by taking two or more affiliate data feeds, mixing them together to add different sources of information on the…

Yesterday, Google’s John Mueller sent out an email to a number of Search Console beta testers asking if they are interested in trying out some new AMP…