Category: Google Search Engine Optimization

Google has explained crawl budget to use several months ago and truth is, the topic has kind of slowed down recently – which I am grateful for. But every now and then…

Last night on Search Engine Land I shared screen shots of the new beta version of the Google Search Console. Alan Bleiweiss sent us the screen shots of the new design.

The new design is not a surprise…

For years and years, Google has been trying to get away from having webmasters and SEOs focus on their PageRank score. They finally killed off toolbar PageRank a year ago but now, time and time again, people are selling “domain authority…

Google’s John Mueller said on Twitter the other day that Google’s crawlers, GoogleBot, crawls the web stateless, i.e. without cookies. This is something Google has said many times over the years, but I don’t think I ever covered this basic fact…
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I am a big fan of analogies, espesially funny ones so when I spotted Gary Illyes of Google use one to describe the difference between the Google Cache and the Fetch as Google tool in Google Search Console, I had to share it with you…

Google has posted in the Google Search Console data anomalies page that they have lost about 19 days worth of data for any new Google Search Console user who signed up between June 21, 2017 and July 10…

Aaron Bradly posted on Google+ that Google recently updated video structured data type to add support for image search. Google added “your video rich results can also display in image search on mobile devices…

As you know, in May, Google began rolling out a job search feature in Google Search. Shortly after, they announced the job posting schema which was being tested for some time…

Go to Google and search for [school holidays] and at the top you will see a featured snippet, which now includes both the textual answer and an image. If you see what I do…

As many of you know, since you are advanced technical SEOs, /page and /page.html technically are different URLs and different pages. But often, web servers are configured to make the page the same, so if you go to /page or /page…

Google’s John Mueller said on Twitter that is not always the best cast to redirect users (or bots) by the location of the IP address of that user or bot. He said it can often not only “break indexing” but also “frustrate users.”

As you know, most of …

Back in the old days, Google used the location of the server and ccTLD to figure out if your site should be ranked in a specific localized version of Google. So if you had a .fr and your server was based in France…

John Mueller of Google said on Twitter that if you have an exact match domain, aka EMD, it doesn’t give you a magic ranking bonus in Google. John said “there’s no magic EMD bonus…

John Mueller of Google said on Twitter that if you have an exact match domain, aka EMD, it doesn’t give you a magic ranking bonus in Google. John said “there’s no magic EMD bonus…

John Mueller of Google had to say in a Google Webmaster Help thread that adding a YouTube video to your page will not make the page high quality by itself. Videos from YouTube on your pages won’t give you a ranking boost or show Google that the page i…

John Mueller of Google had to say in a Google Webmaster Help thread that adding a YouTube video to your page will not make the page high quality by itself. Videos from YouTube on your pages won’t give you a ranking boost or show Google that the page i…

I have heard time and time again from SEOs that they don’t like to push out too much new content on a web site all at once…

Back in November of last year, Gary Illyes from Google said content hidden in tabs is okay in the mobile-first world. Well…

It was a pretty hectic month in the Google SEO/search world. Despite Google claiming they would confirm major updates – we did have a major update on 6/25 which they call random chatter and won’t confirm. I did try to analyze the update but came up …

Since the early days of SEO, SEOs have been looking for anything to tweak on page to impact their rankings – including using the bold tag on your text. If you want to emphasis words on your page…