Google Ignores Unrecognized Attributes When Parsing HTML
What happens when you have invalid code, or attributes that mean nothing, or you have a typo in your attributes in your code? How does Google handle it…
Google Confirms They Score Internal & External Links Differently
Google’s John Mueller said the other day on Twitter that Google “definitely” scores or has different calculations and formulas for internal vs external links and signals…
Google: On-Page Markup & Data Highlighter Signals Are Equivalent
There are two primary ways to markup your pages with structured data to help Google power your rich cards / rich snippets. The best way is to use on-page code markup, schema, to markup your pages as we discussed yesterday…
Google: More Control With Markup vs The Data Highlighter Tool
In 2012, Google launched the data highlighter tool to give less technical webmasters a way to communicate markup of a page or group of pages …
Google: We Care About URL & Last Modification Date
Google’s John Mueller said on Twitter this morning that Google doesn’t really care much about the priority field in the XML Sitemap…
Google: We Count The Same URL In Different Sitemaps Separately
John Mueller of Google said on Twitter that Google will count the same URL in different sitemap files separately…
Google: Directing Users & GoogleBot To Fasters Servers Is Not Cloaking
A webmaster asked John Mueller of Google if it is cloaking or against Google’s guidelines to direct GoogleBot to the fastest server available to render the content on the web site…
Google: Links From Added URL Parameters, Check The Canonical
Sometimes I get to step back and explain a basic SEO topic…
Google: URL Structure Not So Important For SEO
Google’s John Mueller said on Twitter that URL structure is “not so much” important, rating it a 1 out of 7 – whatever that means. He said the bigger concern is changing URLs can take Google time to pick up on and pass signals from. So stick with yo…
Google: Three Reasons Your Rich Snippets Aren’t Showing In Search
An SEO asked Google’s John Mueller why his rich cards (rich snippets) aren’t showing up in search. John responded with three possible reasons over Twitter…
Google Search Console Structured Data Report Gets More Details
Aleyda Solis posted on Twitter that the Google Search Console structured data report now has more detail. She pointed out that in the product report, it has new fields for name, price, brand…
Google On How To Block Your Staging Server
Google’s John Mueller posted on Google+ an overview of how to remove your staging server from Google and then the best way to block it going forward. Some call it a staging server, some a development server, some a testing server or some have all of t…
Google Adds AMP Testing Tool Box To Search Results
Yesterday we reported that Google added a mobile page testing tool to search, right in the search results page. In April…
Google Adds Mobile Friendly Test In The Search Results
You can now search for [mobile friendly] in Google and Google will give you a box at the top of the page letting you test any URL to see if it is mobile friendly. Here is a screen shot:
This is the same as the mobile friendly testing tool but direc…
Test: Fetch As Google Stops At 10,000 Pixels
The other day, Google’s John Mueller was asked by an SEO named Torben what the cut off was for the fetch as Google feature. John Mueller responded on Twitter that he knows there is a cut off but was not sure what the number was. So Torben tested it a…
GoogleBot Doesn’t Pass A Referrer; Generally Directly Hits URLs
Google’s John Mueller confirmed on Twitter that GoogleBot, Google’s web crawler…
How Google Handles Canonical Pages With Noindex On The Page
In a hangout from this morning, Google’s John Mueller was asked how Google handles a page that you applied a canonical to but also has a noindex on it. Does that page pass…
Google Won’t Share The Number Of Search Quality Algorithms
Google’s John Mueller was asked in this morning’s hangout at the 13:05 mark into the video about disclosing the number of quality algorithms they have running in search today…
Google Search Console Sent Verification Emails To Webmaster By Accident
Over the past 48 hours, some webmasters who use Google Search Console may have seen a bunch of new verification emails sent by the tool to their inbox. Some have reported receiving up to a 1…
Here Is Why Google Doesn’t Want To Index Search Results Pages
Back in 2007, Google officially went on record, instructing webmasters to block their search results from being indexed by Google. Ever since then…