Google Ranking Fair: Where Google Engineers Show Off Future Search Changes
So Danny Sullivan has only been at Google as an employee for a minute and already shared something I had no idea Google did…
Did Google Say Affiliate Sites Are Not Quality Sites?
Did Google’s Gary Illyes say on Twitter that an affiliate site is not a quality site…
Google: HTTPS Migrations Don’t Result In Traffic Loss
Here is a thread from a few months ago, but still pretty interesting where Barry Adams, an SEO…
How Cyrillic Script Impacts Google Search Rankings
Google’s John Mueller answered a question around how Cyrillic script and those special characters and/or accent marks on characters, impacts your rankings in Google. The short answer, at least on how I understand it from John…
Google Date Bylines In Search Results Snippets Penalty
Often you will see dates in the search results snippets when blog or news related content shows up in the organic Google search results…
Google: Pruning Content Is Not Safe; Instead Make It Better
Gary Illyes from Google said at the State of Search conference that from a Google perspective…
Google: Comments Better On Your Site Then On Social Networks
Gary Illyes from Google said at the State of Search conference the other day that you are better off having comments and reactions to your content directly on your site than on third-party sites, like social networks…
Google: Featured Snippets Are Evolving & Changing
Gary Illyes said at the State of Search conference yesterday in his keynote that how featured snippets work, both in user interface and how they rank, is evolving. He said what works for them today…
Google Suggests They Use Off-Site Sentiment Analysis For Ranking
Gary Illyes from Google was quoted by several SEOs as saying at the State of Search event that Google uses a form of sentiment analysis for search rankings. He said that Google looks at off-site sentiment to find supporting signals about quality of a…
Google: Penguin Is On Autopilot & Only Tweaked Occasionally
We kind of knew this that when Penguin went real time that it meant Google is done with numbered Penguin releases. Google’ Gary Illyes confirmed the other day at State of Search that the Penguin algorithm is still on autopilot and runs in real time b…
How To Tell If Google Is Testing The Mobile First Index
The other day we reported that Google confirmed they are testing the mobile first index in the wild. But we didn’t know the details on how often, when and how to tell when that mobile first index was being tested. In fact…
Google: Strongly Encourages Paywalled Content Markup With Flexible Sampling
A couple weeks ago, we reported how Google has done away with the first click free program and introduced something called flexible sampling. If this is new to you…
Giphy CEO: We Own Happy Birthday On Google. Next Day They Get Hit
A Fast Company story on October 3rd profiling Giphy, the popular GIF search engine, ended off with the cofounder and CEO of Giphy, Alex Chung saying “Yeah, we own happy birthday now [on Google]…
Google Short Webmaster/SEO Question & Answer Videos
Matt Cutts, when at Google, provided these short videos answering one of questions around SEO topics. When Matt left, Google pretty much stopped doing them. Well…
Google Crawl Stats Report Includes HTML, Images, PDFs & Even AdBot Crawler
Mihai Aperghis asked Google’s John Mueller about the Google Search Console crawl stats report asking if it includes data on just HTML pages or also images, PDFs, etc…
Google: Grammar Does Not Impact SEO & Search Rankings
Just in case you were worried about how well or poorly this site might rank because of the grammar…
Google: No Limit On Hreflang Attributes; Consider Using Sitemaps
Google’s John Mueller said on Twitter that technically there is no limit to the number of hreflang attributes you can use on the same URL…
Google May Message Webmasters With Mobile First Indexing Issues
So we know Google is testing that mobile first index and that the rollout will be done in batches and now John Mueller has explained how they think they might roll this mobile first index out…
Google: Got AMP & Desktop But No Mobile Page? Google Will Index The Desktop Page.
Gary Illyes may have been misunderstood or may have misspoke at the Brighton SEO conference a few weeks ago when people said he said that when the mobile first index rolls out…