Google Does Not Use rel=me Microformats
Image credit to Shutterstock
Back in 2011, Google came out with authorship a way of Google understanding which content was written by which author, no matter what domain they posted their content on…
PSA: Google Is Able To Figure Out Different Languages Without Hreflang
Image credit to Shutterstock
What if you really don’t want to get into the hreflang game, maybe because it is considered one of the most complex aspects of SEO or maybe because you want Google to figure it out…
Study: Google Often Doesn’t Use Your Meta Descriptions For Snippets
The folks over at Yoast posted that they researched the before and after affects after Google extended their snippets maximum length a few months ago…
Should SEOs Care About The Updated Google PageRank Patent?
Bill Slawski posted on his blog about the update PageRank patent that was granted today…
Google HTTPS Ranking Boost Is Very Subtle, Per URL & Not Industry Specific
It has been a while since we mentioned the Google HTTPS ranking boost that launched in August 2014. But John Mueller mentioned maybe on new item around it saying that this ranking boost has nothing to do with any specific industry…
Google: Linking To Noindexed URLs Is Not A Problem
You have this large site and you noindex a lot of the parameter, filter, sort, etc types of pages but yet…
Google Doesn’t Use rel=next On a-Elements For Search
Google’s rel=next and rel=prev is to indicate pagination as the help docs explain, it launched in September 2011 to solve the issues with paginated content and what content to rank in search.
But those attributes go in the head of your web page…
…
Google Showing Titles On Some Featured Snippets
It looks like Google is showing titles on some of the featured snippets results on mobile. Mordy Oberstein from RankRanger posted on Twitter that he spotted it and shared some screen shots…
Google: Negative SEO Via Canonicals Redirects Don’t Really Work
Bill Hartzer posted about a “new undetectable negative SEO tactic” last week, which was a pretty significant blog post title to use because it is a very strong accusation…
Google Autocomplete Search Prediction Changes
On Friday, Google published a How Google autocomplete works in Search but in that post, as I dug into at Search Engine Land, Google announced they are expanding the types of predictions they remove from autocomplete…
Google: Mobile-First Indexing Switch Is Based On Technical Setup, Not Search Query Volume
As you may know, Google began rolling out the mobile first indexing process a few weeks ago, although…
Google: How To Reverse A Site Move & Go Back To Original URLs
Site moves in the SEO world are always scary, moving from one domain to another or one URL structure to another can be nerve racking. But imagine you go through with…
Google: Keeping Your Mobile Site Not Mobile-Friendly Is A Bad Strategy
I spotted a conversation on Twitter around how some webmasters and SEOs are so afraid of losing their rankings when being switched over to mobile-first indexing that they are intentionally making sure their web sites are not fully mobile-friendly…
…
Google Only Can Judge Site Quality Based On Pages They Index
Google’s John Mueller addressed the topic of page pruning again, but this time explains that Google can only judge the overall site quality based on the pages they have of that site that is in their index…
Report: Google Featured Snippets Decline & Direct Answers Increase
The folks at RankRanger posted on Twitter that they are seeing less Featured Snippets show up on Google mobile search…
Google: We Don’t Always See Links With OnClick JavaScript Events
We all know how good Google is at understanding and crawling JavaScript, AJAX and complex web pages in many forms, but Google’s John Mueller said, when it comes to discovering links within onclick events in JavaScript…
Google: New TLDs Google Treats Generic, Even .london Is Not Geotargeted
Google treats all those new TLDs that launched a few years ago as generic TLDs, and by default, those are not geotargeted. That includes the new TLDs for popular cities such as .london, .madrid…
Google: Closed Job Listings Can Result In Manual Action Penalty
Google’s new guidelines around Job Postings and listings requires that you remove any job postings on your web site that have been filled. If you do not remove the listing…
Google: Not All Content Is Relevant To All Users In All Locations
Google’s John Mueller responded to someone on Twitter who was upset that his content ranks well in India but that same content doesn’t rank well in the US based Google results. John said that not all content is relevant to all users in all locations……